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Chrysler re-launches with £10m Super Bowl campaign

's UK screening of this weekend's Super Bowl at The O2. ...

Virgin Media and BT handed advantage in broadband marketing battle

Brands including O2 and TalkTalk have recently advertised speeds of 20Mb and 24Mb, but will be prevented from doing so again when new guidance from the self-regulatory advertising code bodies CAP and BCAP is brought into force in April. The impending guidance states that advertised speed claims have ...

Agencies line up for £25m Sky DM review

"Sky at the O2" and an "introduce a friend" campaign to increase subscribers. The direct marketing ...

Things we like

with digital media and it's great to see that follow through into its marketing. O2's Six Nations campaign Following the success of O2's World Cup breakfast pack campaign, the mobile company is repeating ...

Telecoms giant O2 calls on John Doe to increase 'sense of cool'

Telecoms firm O2 has brought in fresh agency support as it seeks to increase its 'sense of cool...last year by newly promoted director of comms and reputation Nicola Green , who works for O2's parent company Telefonica UK. He added that the brief would focus on 'looking at how O2 can continue ... of PR at O2, said it had called on John Doe to 'bring a sense of cool again - we are missing that ...

Switching service Simplifydigital readies biggest ever TV push

advertising an O2 Broadband deal, offering up to 12 months half-price home broadband and a 30 cash incentive ...

T-Mobile rolls out 'Full Monty' unlimited deal

it as a good-value brand that can compete with O2 and Vodafone, while offering the prices of Three ...

Brands eye a share of booming digital health sector

calculator app, are not alone in making a connection between health and digital. Nike, O2, Motorola ... ), Managing director, O2 Health We entered this market last year, with the overriding rationale that we ... if you have a credible brand, such as O2. Consumers are taking control of their health and looking ...

Think BR: The mobile shopping experience

it more intelligently, writes Gary Cole, commercial director, O2 Media....as the e-commence one. Gary Cole, commercial director, O2 Media ...

Iris ramps up planning department

The agency has hired Bob Udale as global planning director, working alongside Iris's European planning director, John Frood. Udale joins from Start Judge Gill where he was head of planning. Prior to that, he was planning director and board member at AIS, where he was strategic lead on O2 ...

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