23 May 2012
| by Matt Barnett
to discover what once only O2 or Vodafone knew: where we are and what we re doing when we re there.
Okay ...
21 Mar 2012
| by Matthew Chapman
O2 is ramping up its efforts to improve its customer experience and create a stronger brand...O2 has appointed design agency Echo to ensure it improves the consumer's user experience while the agency has also been briefed with developing new products for O2 s range of mobile accessories.
The move by O2 comes after Marketing revealed the telecoms giant was overhauling its customer service ...
03 Feb 2012
| by Alex Brownsell
's UK screening of this weekend's Super Bowl at The O2. ...
26 Jan 2012
| by Daniel Farey-Jones
Data leaks typically attract about the same degree of negative press as tanker disasters, as O2 ...
the press widely picked up on a software designer s discovery that O2 has (accidentally it claims) been ...
.
Mobile numbers were only supposed to be sent to O2 s "trusted partners" but for two weeks had been going ...
18 Jan 2012
| by Simon S Kershaw
? And what does sale-styled advertising do for the brand?
Take O2. The agency has done its best ...
for clarity. But no more.
In the local O2 store, the lanterns come to life in three dimensions ...
be the comparison sites? Not trawling along the freezing high street. So O2 s advertising has to work even harder ...
15 Dec 2011
difficult, just a week before we sat down to make our decision, Lida won O2 by far the biggest direct ...
with the O2 win, which followed a hotly fought pitch that went down to the wire with the incumbent, Archibald ...
25 Nov 2011
| by Jeremy Lee
Lida has won O2's estimated £24 million direct marketing account.....
AIS had handled the account since 2003.
O2 kicked off the review in July, five years after it last ...
.
The review was led by O2 s customer and marketing director Sally Cowdry. She said: "As our business evolves ...
20 Jul 2011
| by Sarah Shearman
Subway has become the first retailer to supply O2's location-based marketing service with scannable...O2 More customers who have opted in to the You Are Here location service will be sent a multimedia ...
-store by presenting the voucher to sales staff. O2 Media launched You Are Here last year. Partners using the service ...
of Subway."
The tie-up follows last week's launch of O2's extended Priority Moments loyalty scheme ...
17 Jun 2011
| by Alex Brownsell
led the launch of Nissan's brand centre at The O2 in London , as part of the company's promotion ...
20 May 2011
| by Loulla-Mae Eleftheriou-Smith
Virgin Holidays has appointed Sam Otter, the head of direct marketing at O2, as head of loyalty...the position of head of direct marketing at O2 UK for six years. During her time at the company, she developed O2 UK's strategies for customer loyalty, convergence and brand protection.
At the 2010 Direct Marketing Awards, Otter and her team won eight Gold awards and a Grand Prix award for her work on O2 ...