09 May 2012
| by Jeremy King
I have worked in media since... I graduated and worked in various advertising roles at M C Saatchi, O2 and IMG, before setting up 4 th Screen Advertising in 2007.
I was attracted to this particular role because I was working at O2 at the time and we were launching the 02 active operator ...
04 May 2012
| by Sarah Shearman
O2's 'Priority Moments' promoted tweet campaign last year achieved an "unheard of" 'tweet...the message is shown.
O2 ran a campaign to promote its loyalty scheme Priority Moments, using 40 promoted ...
,769 trend mentions and 7.8 million impressions. O2 invested under 65,000 in the campaign, which ...
are just unheard of - and are a tribute to the creativity that O2 brought to the platform". Alex Pearmain ...
02 May 2012
| by Arif Durrani
as a consultant with Sally Cowdry, marketing director at O2, in addition to his ad hoc brief with AOL ...
25 Apr 2012
| by Mark Banham
and we travelled to the O2 in a boat where, under instruction from the producer, we had to recreate ...
02 Apr 2012
| by Nick Batten
In his new role, Chandler will be responsible for driving the growth of mobile across the agency.
The move follows the departure of Valoti, who was head of digital display and mobile before being appointed managing director of O2 Media in November 2011 .
The promotion is designed to allow Chandler ...
21 Mar 2012
| by Arif Durrani
Valoti, managing director of O2, the latest IAB/PwC study reflects a confidence that both brands ...
, we are able to have conversations to be part of the mix."
For Valoti and O2, the end game ...
12 Mar 2012
| by Arif Durrani
that mobile was "one of the fastest advertising disrupters" and believes Telefonica and its O2 operation ...
27 Feb 2012
| by Arif Durrani
KitKat (Nestle), and telecoms had Three, Talk, Talk and O2. Gambling generated spend from Ladbrokes ...
23 Feb 2012
| by Daniel Farey-Jones
Media agency sources expect the Sunday edition to include advertising from O2, Virgin Media, EasyJet, Sky and Butlins.
The company has set 50p as the regular cover price, as opposed to setting a cover price of 1 and selling initial issues at half price as industry sources had been told earlier ...
23 Feb 2012
| by Staff
This week Out and About headed down to the O2 to hang out with the media fraternity at the Brit