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Direct choice: O2

This and other amusing clips publicising the games can be downloaded from various sources including O2's website and Active WAP site in an area called the blue room. With hindsight, it is a pity that England didn't grasp the Scottish thistle in the way portrayed in the clip relating to that particular ...

O2 appoints Microsoft's Hosking to head O2 More

O2 has appointed Tom Hosking, Microsoft's Windows Live sales lead, as the head of its personalised...Hosking will be responsible for growing O2 More's user base, which recently exceeded two million ... to Jason Tunstall, head of products and services at O2 Media. Tunstall, said: "Tom has a huge amount of experience and will bring O2 Media an immense amount of fresh insight and knowledge. He has already outlined ...

O2 'things are changing' by VCCP

O2 has launched a multimillion-pound advertising campaign....The 60-second TV ad, which uses a new version of the track Little Boxes , highlights how technology is changing people s lives. It uses what it claims is the world s first voice-activated website , enabling users to access an O2 Guru who can take them through the array of new services. The outdoor ...

O2 launches targeted mobile ad service

LONDON - O2 is launching a mobile advertising service called O2 More that will reward customers...the service, which will offer personalised ads and discounts to each customer. O2 More is an opt-in programme ... in the programme to enable advertisers to make localised offers. The O2 More programme builds on other permission-based advertising schemes, which have been trialled by advertisers including Blockbuster. O2 customers ...

O2 to launch social networking service

LONDON - O2 is making a multimillion-pound move into social networking with the launch of O2...The O 2 Bluebook site allows consumers to sign up to have the texts messages and pictures ... albums that can be viewed and shared with others. In addition, O 2 Bluebook offers a blogging service ... their mobile phone. O 2 is planning to link the service to existing social networking sites, including ...

O2 announces review of digital account

LONDON - O2 today announced a review of its UK digital ad account, currently held by Agency...The agency has been asked to repitch for the account, and O2 will work with ISBA to select other ... . Shadi Halliwell, O2 head of brand marketing said: "As our business and customers evolve, it s time ... are incredibly proud of the work O2 and Agency Republic have delivered over the last eight years and we re ...

O2 in rugby 'stare-out' viral

LONDON - O2 is promoting its sponsorship of the England rugby team with a viral campaign allowing...to distract their opponents. O2 has created a branded microsite to host the activity, which will also ... and New Zealand. The drive augments O2 s current Never surrender TV campaign, which aims to illustrate the national pride of the England rugby team and its supporters. Separately, O2 recently rolled ...

Digital: O2 in rugby 'stare-out' viral

O2 is promoting its sponsorship of the England rugby team with a viral campaign allowing fans...to distract their opponents. O2 has created a branded microsite to host the activity, which will also ... and New Zealand. The drive augments O2's current 'Never surrender' TV campaign, which aims to illustrate the national pride of the England rugby team and its supporters. Separately, O2 recently rolled out ...

O2 hosts world's fastest digital pantomime

Mobile operator O2 has revealed a special digital campaign for Christmas, the world's fastest...pantomime. Performances raise 50p for charity and O2 hopes to raise 10,000. A total of 9.7 million O2 ... at customer conversations, O2, said: "The world s fastest panto is a very engaging and fun communication ... communication is framed within a traditional panto stage, complete with illustrated red velvet curtains. No O2 ...

O2 Priority Moments crowdsourcing favours Nando's

O2 has invited customers to put forwards brands it should add to its Priority Moments offers line...Launched in July 2011, the location-based loyalty scheme for O2's 22 million customers has ... to receive offers from, using its Facebook page and the Twitter hashtag #O2prioritymoments. It has ... and Hollister. O2 claims that Priority Moments has provided O2 customers with access to over 3,400 offers ...

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