Giffgaff 'the man' by Albion
27 May 2010
Albion is rolling-out an integrated ad campaign to help launch Giffgaff, the O2-backed community
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O2 'priority moments' by R/GA London
17 Aug 2011
O2 promotes its 'priority moments' service in a new campaign by R/GA London....For the initiative, Priority Moments teams up with 30 brands, including WHSmith, French Connection and Harvey Nichols, to offer O2 customers location-based offers. ...
O2 'priority tickets' by Drum PHD
15 Mar 2011
O2 has teamed up with Tinie Tempah with a gig trailer promoting priority tickets for his national...The short film, created and produced by Drum PHD, depicts the star's journey from south London to The O2, during which we see references to key landmarks in his career to date - including high tea at Claridges and his recent Brit awards success. The film is distributed on online and mobile channels ...
O2 'thinking of you live' by Pd3
03 May 2011
399 fans departed the venue in a single spontaneous flash exit. The performance was filmed at the O2 Islington Academy. It was created by Pia Chaudhuri and Mo Saha and directed by documentary maker ...
O2 'get up for England' by VCCP
25 Aug 2011
O2, the sponsor of the England rugby team, has launched a major campaign in the run-up to the Rugby...As the tournament takes place in New Zealand, fans in the UK are faced with the prospect of early morning starts in order to catch each game live on TV. To help fans, O2 will be sending out up to 90,000 specially created England rugby "breakfast packs". ...
O2 'the walk' by VCCP
03 Nov 2010
O2 is unveiling the next version of its 'the walk' campaign featuring legendary US rock band
O2 'niggles and narks' by VCCP
19 May 2010
O2's new TV ad by VCCP accuses rivals of offering a poor service and making misleading claims....The ad shows a series of odd looking animated characters to illustrate problems with broadband companies. O2 aims to persuade the public that consumers who sign up to its service will avoid the problems ... to demonstrate to those watching online TV that O2 Broadband can offer more than their current supplier. ...
O2 'international favourites' by VCCP
17 Nov 2010
O2 has launched a TV ad for its new International Favourites service....and Warsaw, the ad shows words in different languages to describe the O2 service. The campaign will also ...
O2 'gurus' by VCCP
16 Jun 2011
O2 has launched a campaign to drive awareness of 'O2 Gurus' a nationwide team of technology...The campaign will span TV, outdoor, digital, press and experiential digital activity. The campaign shows O2 Gurus giving a series of daily technology tips from how to insert a SIM card to how to use apps for star gazing. ...
O2 'things are changing' by VCCP
12 Mar 2012
O2 has launched a multimillion-pound advertising campaign....The 60-second TV ad, which uses a new version of the track Little Boxes , highlights how technology is changing people s lives. It uses what it claims is the world s first voice-activated website , enabling users to access an O2 Guru who can take them through the array of new services. The outdoor ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
