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BT denies conflict in O2 name

LONDON - BT has vehemently denied that there is an issue over O2, its choice of new name for BT...BT Wireless is being renamed as it prepares to demerge from its parent company. Media reports have suggested that Burford, the property group which owns the O2 shopping complex in north London, is consulting ... of the rebranding has been less than well-received by the media, with headlines such as "Is BT's new name O2 silly ...

Retail choice: O2 store, Milton Keynes

With O2 continuing to open stores and develop existing ones as part of its aim to become...stating that it is has a fault. I am sure this is a busy store for O2, and the staff were helpful ...

M&S joins O2 location-based deals offering

Marks & Spencer has signed up to O2's "You are here" location-based marketing scheme for six months...The mobile operator has extended its location-based marketing service, O2 More, to include Marks ... it in-store. For this deal, O2 customers that have expressed an interest in food and drink ... director of O2 Media, said: "M S have been one of the most progressive brands in mobile for some time ...

O2 joins with Napster for mobile downloads

LONDON - O2 has agreed a deal with Napster to allow full track music downloads through the mobile...Under the agreement, O2 customers will be able to buy single track downloads from a Napster ... provider said that once a song has been bought through O2 Active s mobile service, a copy will automatically be sent to an email address of the customer s choice. The Napster service will give O2 customers ...

O2 appoints Future Plus to publish mag

LONDON - Mobile communications company O2 has appointed Future Plus, Future’s customer publishing...will be distributed to O2 s UK estate of more than 400 stores. The outlets currently stock an in-house magazine, called O2, which carries promotional content and usually publishes from 52 to 56 pages. The new magazine is part of a bid to strengthen the marketing around O2 s retail stores. Future Plus declined ...

O2 inks deal for NBA European games

Telecoms company O2 has signed up as the first commercial partner of the National Basketball...Champions Los Angeles Lakers will play the Minnesota Timberwolves at London s O2 Arena on October 4, as part ... in Europe, when the New Jersey Nets and Toronto Raptors face off on 4 and 5 March 2011, at The O2. O2 ... events, and the main tournament, through competitions run through O2 high-street stores, O2 s mobile ...

Tesco to sell iPhone in deal with O2

LONDON - Tesco has confirmed it is to start selling the iPhone after finalising a deal with O2....Tesco Mobile, a 50:50 joint venture with O2, will sell the 3G and 3GS iPhone models in Tesco Phone shops as well as online, through Tesco Direct. A website has been set up by Tesco where customers can pre-register their interest . Tesco Mobile joins O2 and Orange in selling the Apple handset ...

Best Buy signs sponsorship deal with The O2

Best Buy has signed a deal to become the 'Official Consumer Electronics Retail Sponsor' of The O2...benefits across The O2 site, including the arena and indigO2, the O2's 2,300 capacity music venue ... 'm delighted to confirm our partnership with The O2." He added: "Additionally, through My Best Buy, our ...

O2 puts trust to fore in superbrand strategy

LONDON - O2 is seeking to become a major provider of health, education, insurance and financial...In January, Marketing revealed O2's plan to offer travel insurance in partnership with Mondial ... launched O2 Money via a tie-up with NatWest. Dunne views these developments as the beginning of a series ... are key focuses for us." First, however, O2 is aiming to build trust among younger consumers by enhancing ...

The Co-operative becomes title sponsor of O2 music exhibit

) at The O2 as part of a three-year deal....'The Co-operative presents The British Music Experience' deal marks the first title sponsorship of the venue, which launched at the O2 last year. To coincide with the announcement the company has today (8 ... traditional Co-operative advertising. The activity, which will initially be seen throughout the O2 arena ...

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