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ISBA slams doctors for 'abdicating responsibility' in obesity debate

, ISBA believes such claims simply ignore the work that has already been done in the area. Ofcom ...

Ofcom prevents Mates TV tie-up

TV series about motor racing, following intervention from media regulator Ofcom....The Ansell-owned company agreed a six-figure deal to become the show's headline sponsor in April (Marketing, 28 April). However, Ofcom has ruled that the brand's presence on a Sunday afternoon slot on ITV would be inappropriate and has vetoed Mates' application. ITV has now signed up Privilege, Direct Line ...

Avon's Footballers' Wives idents risk Ofcom wrath

in the spotlight once more, after claims that it breaches Ofcom guidelines...., for example, features the voiceover line "14 days and no chips". One agency source pointed out that Ofcom ... not need BACC approval and were passed by ITV's legal department. The debate follows Ofcom's investigation of First Choice's tie-up with 'I'm a Celebrity... Get Me Out of Here!. An Ofcom spokesman said ...

Avon's Footballers' Wives idents risk Ofcom wrath

in the spotlight once more, after claims that it breaches Ofcom guidelines...., for example, features the voiceover line '14 days and no chips'. One agency source pointed out that Ofcom ... not need BACC approval and were passed by ITV's legal department. The debate follows Ofcom ... ). An Ofcom spokesman said there are no plans to probe the Avon sponsorship. ...

Ofcom bans Nestle credits for GMTV weather

LONDON - GMTV has been censured by Ofcom for allowing promotional material to appear in Nestle...The credits included the claim: "Helping you get the three servings of wholegrain you need every day." Ofcom today said that this breached rules which ban promotional descriptions of sponsors' business. It said: "Ofcom judged the statement...was a specific promotional claim about the nutritional ...

Ofcom review: "Junk-food rules are working"

since 2005, according to Ofcom.

Ofcom proposes ban on food ads to under-fives

cartoon and animated characters in ads aimed at children younger than nine will disappear if radical Ofcom...The cost of the loss of children's food advertisers to TV companies could be as much as £100m a year, according to industry sources. The recommendations, which will be announced today, are part of Ofcom's 12-week consultation on the regulation of TV advertising of food and drink products to children ...

MediaCom refers ITV ad contract renegotiation to Ofcom

their ITV advertising negotiations referred to Ofcom adjudicator David Connolly, bringing about the keenly

CAP rules diverge from Ofcom on advertising to kids

Just as food and drink companies were adapting to Ofcom s restrictions on the broadcast ... of its non-broadcast code. While not an outright ban, like Ofcom s on food high in fat, salt or sugar ... due to its divergence from Ofcom s model. Coming into force on 1 July, it ignores the nutrient ...

New threat to ban junk-food ads as DoH pressures Ofcom

the Department of Health is planning to railroad Ofcom into finding in favour of a ban when it consults...on the White Paper on public health gave Ofcom the task of consulting on tighter broadcast rules for junk ... added: "For TV advertising, Ofcom will consult the broadcasting and advertising industries to tighten ... television, promotion of unhealthy food will not be broadcast." An Ofcom spokesman declined to comment ...

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