Ofcom to keep current HFSS restrictions
26 Jul 2010 | by Mark Banham
Ofcom has announced it is to keep the current advertising restrictions on products high in fat..., Ofcom announced a ban on the scheduling of HFSS advertising . The ban, which is one of the strictest ... of advertising. In the case of older children, the reduction was less (22%), but Ofcom stated that the results ... , such as popular cartoon characters". While advertisers continued to make use of celebrities, Ofcom said, both ...



