Think BR: Online finance in the age of data
14 May 2012 | by Philip Dyte
A new wave of mobile finance apps could provide marketers with a wealth of valuable data, writes Philip Dyte, paid social planner, iProspect.
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Brand barometer: Car insurers, which one is most prominent online?
18 May 2012 | by Gemma Charles
Admiral is the most prominent, followed by Aviva
ISBA Conference: President spotlights online behavioural ads debate
21 Mar 2012 | by Daniel Farey-Jones
The biggest regulatory issue advertisers face in 2012 is online behavioural advertising, Jon Woods, the body's president, told the ISBA Conference this morning.
Online insurance comparison website GoCompare seeks digital agency
12 Jan 2012 | by John Owens
Online insurance comparison website GoCompare is on the hunt for a digital PR agency, but has banned contenders from using brand mascot Gio Compario.
Poll finds that businesses are failing to build deep consumer relationships online
27 Oct 2011 | by Alec Mattinson
Politicians, journalists and business leaders have accused UK corporates of being too narrowly focused on products and marketing online, and failing to build the deep consumer relationships that charities and NGOs have.
Jeremy Lee: Agencies don't have to play the closed online auction game
27 Oct 2011 | by Jeremy Lee
Online auction sites and internet gambling - the last refuges of insomniacs, lonely drunks and those trying to offload hooky goods. And, of course, the hopelessly optimistic, always chasing a good deal.
M&S Money brings in Phil Spencer for online videos
12 Oct 2011 | by Matthew Chapman
Marks & Spencer is driving awareness of its financial services offering, M&S Money, with a bespoke online video channel featuring programming starring 'Location, Location, Location' star Phil Spencer.
Malcolm Gooderham, TLG Communications: Build your reputation online
14 Sep 2011 | by Malcolm Gooderham, TLG Communications
It is difficult to define a leadership position and deliver it using traditional media alone.
Aviva hires Albion to launch online car insurance brand
08 Sep 2011 | by Matt Williams
Aviva has appointed Albion London to handle the advertising for the launch of its new online car insurance brand.
Court of Appeal upholds ruling that online news is protected by copyright
27 Jul 2011 | by Matt Cartmell
The Court of Appeal has this morning upheld the ruling of the High Court on the Newspaper Licensing Agency's newspaper website licensing scheme.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
