Search results for Online Shopping

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Brand barometer: Coffee shops, which one is most prominent online?

Starbucks is the most prominent, followed by Costa

ISBA president Woods: Marketers must shape online regulation

Coca-Cola Great Britain & Ireland and ISBA president Jon Woods has called on the marketing industry to demonstrate greater "transparency" to consumers to help prevent further government regulation.

ISBA Conference: President spotlights online behavioural ads debate

The biggest regulatory issue advertisers face in 2012 is online behavioural advertising, Jon Woods, the body's president, told the ISBA Conference this morning.

Brand barometer: Supermarkets, which one is most prominent online?

Tesco has the highest share of voice while 20% of conversations about supermarkets concern the environment.

Grand Marnier sponsors online celebrity cocktail-making show

Grand Marnier has signed up to sponsor a digital mini-series that features celebrities, including TV presenters Donna Air and Natalie Pinkham, being taught how to make cocktails.

Brand barometer: Carbonated drinks, which one is most prominent online?

Coca-Cola has the highest share of voice while 68% of conversations about Lucozade focused on its use for treating medical conditions.

Online restaurant reservation service Livebookings sticks with Brands2Life

Online restaurant reservation service Livebookings has completed its search for a full-service agency.

Brands pledge to avoid promoting unhealthy products to kids online

Food and drink brands, including Coca-Cola and Mars, have promised to change their websites to prevent exposing children under 12 in the European Union to the marketing of unhealthy products.

Co-operative to debut online grocery business

The Co-operative Group plans to launch a grocery home-shopping business next year in an effort to increase its 'share of wallet'.

Coke Zero signs online competition partnership with Playstation

Coca-Cola is targeting young male consumers by signing an exclusive partnership with Play Station, through its Coke Zero variant.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.