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ABC's Jerry Wright on 'the need for speed' in publishing metrics

industry in print and online, has to accept that it "doesn't know what the answer is going to be and we can ...

UKOM ditches Nielsen for comScore to handle online measurement

UKOM, the UK's industry-recognised online media measurement for advertisers, is ending its...to handle the national online metrics in Holland and Spain. Established in February 2010 to provide a common, credible measure for advertisers online, the initial three year contract with Nielsen was hotly ... on requirements for the years ahead. Industry backers, including bodies, the Association of Online Publishers ...

The Year Ahead for ... Data

of the most cutting-edge and data-centric solutions are currently being driven out of the online advertising ...

Think BR: Moving media measurement into the 21st Century

-powered platforms. For example, while 7% of total TV viewing in 2011 will take place online, on-demand or over ...

Russell Davies: It is now possible to measure influence, but how useful is it?

inevitably run into problems - but it has gained traction as a score that some online habitues seek ...

What is the future for product placement?

, sponsorship and online already deliver improved value for brands by driving a combination of metrics. I fully ...

My Media Week: Jerry Wright

Nero Metro.co.uk is going to move to monthly reporting of its ABC online figures. I also see that ABC ...

My Media Week: Zoe Osmond

-advised shopping trip in favour of a gym workout and plans the Big Bash 2012.

Trend report: how to further your career in media as a female

, members have to agree to be a mentor on online forum Horsesmouth.co.uk, launched by Rainey Kelly founder ...

FT most widely read by European elites

27,028 individuals online and on the telephone in two waves between 13 January and 15 July 2010 ...

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