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Sector Analysis: Mobile

, the percentage of mobile visits to online retail sites rose from 2.6% in 2010 to 8.2% in 2011. The average ... says: "If you operate both physical and online services, make sure the two are linked ... device. Additionally, more than 20% of tablet users claim to shop less in bricks-and-mortar stores, since ...

EBay Fashion sponsors Marie Claire app

The free app provides the latest news and reviews from the world of fashion, celebrity and beauty, in an easy-to-navigate environment. As part of eBay Fashion's three-month sponsorship, the online retailer has bespoke in-app branding and video, along with ownership of all advertising, which clicks through ...

Consumers and their mobile devices

. The purchasing process The research also found that smartphone owners use their devices for shopping less ... other groups. Sixty nine percent of tablet owners had shopped via their device in the last 30 days, with more than a fifth of tablet users claiming to shop less in bricks and mortar stores since purchasing ...

Large-scale NFC ads trial gets 3,000 people to interact

on Reading's streets or in the Oracle shopping mall. This research found that 87% of people with NFC ...

Think BR: Advertising for the second-screen

it s watching an online video or reading the news, this activity is increasingly occurring on mobile devices ...

Chelsea Apps factory launches Tom Daley Dive game

although I'm a bit nervous my own score won't make the online leader-board! If the game helps raise ...

Katherine Levy: We should be wary that consumers are still wary of cookies

that supposedly protects consumers' online privacy to a greater degree than before, businesses and advertisers are still reeling at the ill-conceived "opt-in" strategy that threatens the uninterrupted online experience ... and online privacy. The survey shows that two-thirds of people polled believe they know how to "protect ...

RadioWorks appoints We7's Barker as business development manager

manager, after his position at online music service We7 was scrapped as part of a wider restructure.

Netdoctor.co.uk launches mobile site

Magazines UK claims to reach more than 24 million monthly unique users online. Follow Nick Batten ...

O2 takes aim at PayPal with mobile payments service

users to make simple payments and shop using their mobile device, putting itself in competition...users to search for an item online and to compare its price from more than 100 participating retailers ...

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Additional Information

Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.