to remove filtersNEWS: Barclays to hand project to Banks
13 Dec 1996 | by KAREN YATES
, are understood to have approached several shops before making a decision. These included Barclays roster ...
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NEWS: BRIEFS
19 Dec 1996
of This World is planning a move into home shopping. The company, which has three stores in the UK, hopes ...
FEATURE: Do banks understand brands?
13 Dec 1996 | by BRENDAN LLEWELLYN
, they do not want to do it with a full shopping trolley. What, then, is happening with the bank ... -the-line affinity, but it is careful to avoid letting its branches look like charity shops. TSB: Single ...
NEWS: MasterCard International...
12 Dec 1996
, through Publicis, shows retailers replacing Access signs with those for MasterCard in shop windows...MasterCard International is putting pounds 1.5m into a TV campaign to raise consumer and retailer awareness of its brand following the decision to kill off Access. Running until January 12, the campaign, through Publicis, shows retailers replacing Access signs with those for MasterCard in shop ...
CUSTOMER LOYALTY: Football’s great own goal
28 Nov 1996 | by DAVID MURPHY
in the club shop and the chance to meet the players at an open day each year. It remains a damning ...
NEWS: STOP PRESS
22 Nov 1996
leaves radio for own comms shop Mike Owen, operational director of Capital Radio subsidiary ...
THIS WEEK: BRIEFS
21 Nov 1996
brands and retailers to sponsor specific product categories. GUS goes shopping Great ...
THIS WEEK: BRIEFS
14 Nov 1996
Middlesborough cells Middlesborough Football Club is launching a retail store in the city, devoted to selling club goods. Boro Shop, designed by Rodney Fitch, will feature cellular phones and services from the club s sponsor Cellnet. AA radio service The AA has secured a two ...
NEWS: Declavy PR will be urging City workers ...
01 Nov 1996
Christmas shopping evening in aid of Save the Children at Lloyd s of London headquarters which will combine...Declavy PR will be urging City workers to slip into something more comfortable on 4 December for the unveiling of Laetitia Allen s 1997 lingerie collection. The agency s lifestyle division is organising a Christmas shopping evening in aid of Save the Children at Lloyd s of London headquarters which ...
AIRPORT ADVERTISING: Clients’ experience of airport ads
01 Nov 1996 | by RICHARD COOK
as near as possible to the international press shops. So far we have set up advertising spots ... of the ads to the press shops helps boost our retail sales, and third, the high-profile positions ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
