THIS WEEK: Pepe axes Euro marketing post
21 Nov 1996 | by JULIAN LEE
-the-line marketing and shops within shops. The ad budget in the UK, however, is expected to rise above last ...
get the end-of term outing. Yes, window shopping. Or perhaps I should say, shopping windows. What ... the unexpected, and unworthy, arbiter of all things bright and beautiful in London s shop windows ... eccentricity aimed at appeasing shopped-out toddlers? Well, my own dusty boyhood memories of shop windows ...
-the-line marketing and shops within shops. The ad budget in the UK, however, is expected to rise above last ...
, food courts with six different operators, franchised shops at the front and larger tills ... fronts as they now have a format for every type of shop. The first Tesco Plus will be at Pitsea ...
Evans glossy in-store title has the right mix for larger readers. Evans - the outsize store; purveyors of crimplene tents. The only shop, except for Anne Summers, where it would be social suicide to be caught buying something. Now, I can t claim to be a sylph and have on many occasions ...
over London with a 60ft version. There are plans to drape banners over shop fronts and the head ...
campaign. The Body Shop is running its first brand ads in a magazine, albeit The Big Issue. Even...of my brand is my shop . To customers walking through the doors, the best advertising is service ...
dropped Lowe Howard-Spink and TBWA, and put the proposals from the remaining three shops into research ...
Levi Strauss has signed a sponsorship deal with the recently launched television music show, Kiss TV - a spin-off from the dance music radio station, Kiss FM. The new arrangement, which will run for a year from 6 September, has been negotiated by Levi s media planning and buying shop ...
year. The two unnamed shops both have European networks. Russell Athletic s Brussels ...
that some print, poster and point-of-sale work might be created by local below-the-line shops ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.