19 Dec 1997
| by MAIRI CLARK
When you re all tucking in to your Christmas dinners next week,
spare a thought for the animal you re devouring. It is this guilt that
the Vegetarian Society is hoping to harness with an innovative ambient
media campaign now running in Leeds.
19 Dec 1997
| by MICHELE MARTIN
and spent time at integrated shops, she thought she would be relatively
employable....Rachel is a British account director in her mid-30s who came back
to the UK last summer after ten years in Hong Kong. Having run a
consumer electronics account across Asia at a top international agency
and spent time at integrated shops, she thought she would be relatively
employable.
So ...
19 Dec 1997
| by CLAIRE BEALE
The clothes retailer, Gap, is talking to agencies about its media
account as it prepares a new ad offensive for 1998.
The retailer has approached a number of UK media shops about pitching
for its media planning and buying business. MediaCom works with Gap on
an ad hoc basis, but the majority ...
19 Dec 1997
| by JOHN TYLEE
an acquisition or a reverse
takeover as a means to restore FCB s London shop to its former glory and
make ...
19 Dec 1997
| by CLAIRE BEALE
Keating
offices in London s Covent Garden. The combined shop claims billings of
pounds 26 million ...
19 Dec 1997
| by KAREN YATES
-kept shopping secret. Banks Hoggins is going to change all that.
...
19 Dec 1997
| by CAROLINE MARSHALL
the Burnetts network for buying on a market-by-market
basis. Creatively, the two shops will remain ...
19 Dec 1997
| by NIGEL ALLMOND
Nigel Allmond. Odd Job. Odj: nick-named after Goldfinger s silently
stocky bald bad guy with the knife-edge bowler, though this Odd Job does
speak - a whispering growl with a Grimsby twang.
Now Odj is throwing his bowler into the media ring and setting up a
joint venture media shop ...
19 Dec 1997
| by STEFANO HATFIELD
Howell (in January) on why mid-sized shops can survive
I feel like we ve been nibbled to death ...
s corner shop I ll shoot myself.
Christine Walker
We shot the ads in California using local ...
19 Dec 1997
| by RICHARD COOK
that doesn t make it to most car
buyers shopping lists and we wanted to rectify that situation. In other ...