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CAMPAIGN DIARY: Holy cow! Leeds shop shows vested interest in protecting bovines

19 Dec 1997 | by MAIRI CLARK

When you re all tucking in to your Christmas dinners next week, spare a thought for the animal you re devouring. It is this guilt that the Vegetarian Society is hoping to harness with an innovative ambient media campaign now running in Leeds.

LIVE ISSUE/RECRUITMENT: How to get ahead in advertising - get headhunted - Michele Martin finds that if you’re not inside it, the system works against you

19 Dec 1997 | by MICHELE MARTIN

and spent time at integrated shops, she thought she would be relatively employable....Rachel is a British account director in her mid-30s who came back to the UK last summer after ten years in Hong Kong. Having run a consumer electronics account across Asia at a top international agency and spent time at integrated shops, she thought she would be relatively employable. So ...

Gap starts hunt for UK media planning and buying agency

19 Dec 1997 | by CLAIRE BEALE

The clothes retailer, Gap, is talking to agencies about its media account as it prepares a new ad offensive for 1998. The retailer has approached a number of UK media shops about pitching for its media planning and buying business. MediaCom works with Gap on an ad hoc basis, but the majority ...

Reid axes four in FCB Europe rejig

19 Dec 1997 | by JOHN TYLEE

an acquisition or a reverse takeover as a means to restore FCB s London shop to its former glory and make ...

ATW group rescues Marshalls staff and billings worth pounds 8m

19 Dec 1997 | by CLAIRE BEALE

Keating offices in London s Covent Garden. The combined shop claims billings of pounds 26 million ...

Banks Hoggins and Waitrose link up to raise store’s profile

19 Dec 1997 | by KAREN YATES

-kept shopping secret. Banks Hoggins is going to change all that. ...

Media is key to BBH-Burnetts deal

19 Dec 1997 | by CAROLINE MARSHALL

the Burnetts network for buying on a market-by-market basis. Creatively, the two shops will remain ...

HEADLINER: Gentle giant of a media buyer throws his bowler in the ring - Nigel Allmond is not quite the hard man he appears to be, Claire Beale reveals

19 Dec 1997 | by NIGEL ALLMOND

Nigel Allmond. Odd Job. Odj: nick-named after Goldfinger s silently stocky bald bad guy with the knife-edge bowler, though this Odd Job does speak - a whispering growl with a Grimsby twang. Now Odj is throwing his bowler into the media ring and setting up a joint venture media shop ...

THE HIGHS AND LOWS OF 1997 - Stefano Hatfield on the year when Bates fired Tim Ashton, Rapier Stead & Bowden’s C&W win caused a shock, the nation suffered Spice Girls overkill and the BBC treated us to a perfect day

19 Dec 1997 | by STEFANO HATFIELD

Howell (in January) on why mid-sized shops can survive I feel like we ve been nibbled to death ... s corner shop I ll shoot myself. Christine Walker We shot the ads in California using local ...

LIVE ISSUE/SPONSORSHIP: Has sponsorship become a brand-building tool? Can linking up with events enhance awareness of the brand, asks Richard Cook

19 Dec 1997 | by RICHARD COOK

that doesn t make it to most car buyers shopping lists and we wanted to rectify that situation. In other ...

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