to remove filtersInternet rivals hire Red and Larkspur
20 Nov 1998 | by SIMON ELLERY
market where consumers can use internet facilities for services such as home shopping and e ...
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FOCUS: THE SOUTH - A broad attitude to local issues/Towns in the Home Counties are having to balance increasing business and the benefits it brings, with maintaining local character. Stephanie France reports
11 Dec 1998 | by STEPHANIE FRANCE
up to speed on the development of the town s pounds 250 million new shopping and leisure centre ... is crucial to the success of The Oracle shopping centre, which is due to open in September 1999 ...
Scoot seeks a sales boost with wider PR remit
04 Sep 1998 | by SOPHIE BARKER
Online telephone and internet information provider Scoot is reviewing its PR account, currently...Online telephone and internet information provider Scoot is reviewing its PR account, currently held by Ketchum Life, in a bid to increase sales. Scoot is in the early stages of the review ... -strapped audience. Its main competitor is Yellow Pages, which owns online directory Talking Pages and web site ...
STOP PRESS: Barclay Stratton lands Yellow Pages
04 Sep 1998 | by BEN ARNOLD
and brand PR for both Yellow Pages and the company s online phone information service, Talking Pages...Telephone directory company Yellow Pages has hired Barclay Stratton to handle the corporate and brand PR for both Yellow Pages and the company s online phone information service, Talking Pages. This follows a six-way pitch believed to include incumbent Biss Lancaster, the Red Consultancy, Shandwick ...
Yellow Pages puts PR account up for review
10 Jul 1998 | by IAN DARBY
Sara Tye as UK head of PR from the Body Shop, where she handled Anita Roddick s personal PR. Tye has ...
FOCUS: TELEMARKETING - A direct line to sales success/As companies recognise the power of call centres in developing one-to-one relationships between clients and customers they are also acknowledging the need to involve PR in communicating brand values th
12 Jun 1998 | by NICK PURDOM
. COMPUTER INTEGRATION: CALL CENTRES TAKE AN ONLINE APPROACH According to the Call Centre Benchmarking ... consumers go online. In the last 12 months we ve looked at developing a communications centre ... to request information, he says. Pearce thinks that on-line surveys and competitions could ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
