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STOP PRESS: TopJobs.co.uk hires Splash Communications

12 Oct 2001

INTERNET: Employment website TopJobs.co.uk has hired Splash Communications to run media relations and PR initiatives in support of its current TV, cinema and online ad campaign. The agency's existing client list includes Blue Arrow, White & Nunn and Certes Group. ...

GLOBAL RANKINGS 2001: AUSTRALIA - Taking stock of PR. The PR industry Down Under is feeling the pinch, although specialists are finding ways to thrive. Paul McIntyre reports

03 Aug 2001 | by PAUL MCINTYRE

-stop shop multinationals is tough. The reality is that where your offer is genuinely specialised ... the major one-stop shops are really hurting. They might have a couple of practice areas that are okay ... sales promotion agency to bolster its direct marketing, guerrilla marketing, and online divisions ...

GLOBAL RANKINGS 2001: USA - Handle with care. Dot.com demises, changes in the White House, and mergers within the industry have all impacted markedly on the US PR industry. The future still looks bright, but caution is the watchword. Adam Leyland reports

03 Aug 2001 | by ADAM LEYLAND

Media was snapped up by Omnicom; while Hill California public affairs shop Deen + Black is now under the wing of Ogilvy; Texas public affairs shop Read Poland was bought by GCI, and DC-based Greer Margolis was a F-H purchase. Celebrity/ entertainment shops such as Bragman Nyman Cafarelli ...

GLOBAL RANKINGS 2001: GLOBAL OVERVIEW - Global challenge. Everyone wants to go global - or do they? The road to using just one PR agency across the world is proving rockier than many first thought. Claire Murphy reports

03 Aug 2001

, is often to let them keep their relationships with local shops. 'Although we are big believers ... of record for web service company BEA, but it also manages the work of local shops in various countries ...

GLOBAL RANKINGS 2001: CANADA - Courting interest. The US economy may be frozen solid, but PR agencies north of the border are keeping their cool, and continue to attract attention from international agency groups. Chris Daniels reports

03 Aug 2001 | by CHRIS DANIELS

Strauss Canada hired its first-ever PR agency of record in Apex Public Relations, a Toronto shop ...

GLOBAL RANKINGS 2001: EUROPE - Expansion plans. The stature of PR as a communications tool is rising across Europe. Adam Hill reports

03 Aug 2001 | by ADAM HILL

, BP Online Strategy, Landmark Consultants, Environment Marketing, AMD Property Marketing, AMD ...

GLOBAL RANKINGS 2001: ASIA - Eastern promise. The Asian PR scene has been hit badly by the US economic slowdown, but China is emerging as the new centre of PR power. Mark Johnson reports

03 Aug 2001 | by MARK JOHNSON

in Asia. Its only other significant new-economy client is securities trading firm CASH online ...

STOP PRESS: eyedea hands Leedex awareness task

29 Jun 2001

Manchester multimedia firm eyedea has tasked Leedex Euro RSCG with a six-month media campaign to raise awareness of the firm and its services. Leedex, the first PR agency appointed by eyedea, fought off competition from four other Manchester-based shops for the account. ...

CAMPAIGNS: Product Launch - Flipside site debuts with Bastion stunt

16 Mar 2001 | by BEN BOLD

Timescale: December 2000 Budget: pounds 34,000 Flipside (uk.flipside.com) is a free online ... , built at Lakeside Shopping Centre in Kent and open every day in the three weeks prior to Christmas ... they finished their Christmas shopping. During their stay at the creche, men could use the PCs to play any ...

EDITORIAL: De Bono proves size doesn't matter

16 Feb 2001

the bow of the large scale players delivered by a bright young hot shop - and food for thought courtesy ...

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