online banks such as Egg and Intelligent Finance. Lloyds itself bungled its own online banking aspirations -- last year it abandoned its online brand Evolvebank. Recent work by Saatchis this year ...
Abbey National's online bank Cahoot is returning to TV advertising after an 18-month break with a 3m campaign, through Euro RSCG Wnek Gosper, aimed at communicating what the brand stands for and its benefits. Each ad is made up of a series of vignettes which aim to show how Cahoot is better ...
as all credit card, current account, online and offshore banking and personal loans services ...
Harrods has poached The Body Shop's marketing director, Ronny Helvey, to fill its top marketing post, with a brief including the launch of a credit card-based loyalty scheme for the world-famous department store. Helvey, who takes up the position at Harrods in the new year, will assume ...
FINANCIAL: The Financial Services Authority has announced the news providers in the running for PIP (primary information provider) status. They are the London Stock Exchange's RNS, Business Wire, Hugin Online, Newslink, PR Line, PIMS, PRNewswire and Waymaker. A list of approved PIPs is expected ...
, online bill payment and new lines of businesses accepting MasterCard. ...
and The Wall Street Journal Online, as well as Dow Jones Conferences and Dow Jones's consumer electronic ...
missed the peak of the market. Rival financial PR shop Finsbury was sold to WPP this year for a sum ...
BUPA is targeting independent financial advisers with a direct marketing campaign to launch its financial protection scheme. The push, through WWAV Rapp Collins North, involves direct mail, press advertising and online activity. Promoting BUPA's critical illness cover and income protection plan ...
radio stations, as well as on 12 online news media. Unbranded coverage appeared in a further three nationals, on four TV stations, seven radio stations and six online media. Results ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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