to remove filtersGordon Brown calls surprise inquiry into BBC funding
13 Dec 2002 | by Claire Billings,
report into the BBC's online operations BBCi, sparked by complaints from commercial rivals. ITN ...
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Mediaedge:cia launches branding campaign for Kuoni
13 Dec 2002 | by Jennifer Whitehead,
as on Adrail. There will be a three-week national campaign on Classic FM with 30-second spots. Online activity ...
Reuters names Palace press secretary as global PR chief
11 Dec 2002 | by Jennifer Whitehead,
African, he has also worked at the financial PR shop Brunswick, and as a director of public affairs ...
National Geographic promotes Journey of Man on WRN
06 Dec 2002 | by Staff,
The campaign, which runs until Sunday December 15 and includes on-air spot advertisements and online banner ads, advances WRN's recent efforts to attract advertisers keen to reach an ABC1, globally minded audience. The 30-second audio spots will play on an hourly rotation during the station's peak ...
AOL Time Warner to slash internet division
06 Dec 2002 | by Staff,
NEW YORK - AOL Time Warner is to cut more than $100m in costs from its troubled America Online...will be made over the next few months, sources said. America Online employs more than 5,500 people in Northern ... and the Securities & Exchange Commission. AOL is the US's biggest online service with 35m subscribers. As well ... over the way that advertising revenues have been booked at the online service. In October, AOL Time ...
ISBA committed to blocking ITV sales house merger
05 Dec 2002 | by Claire Billings,
, fuelled by a 50% collapse in advertising and commerce revenues at its America Online ISP. Disney, another ...
Superbrands case studies: Sky
02 Dec 2002
channel. Open allows Sky digital customers to shop, bank, play games and send and receive e-mail via ...
Carlton and Granada downgraded despite optimism
29 Nov 2002 | by Claire Billings,
in the final shopping days before Christmas. Carlton also signalled that it was facing a challenging three ...
Admiral opens talks with media agencies
28 Nov 2002 | by Jeremy Lee,
The insurance giant owns several different brands, including Diamond, Admiral and Elephant.co.uk. The online motor insurer Elephant.co.uk is a regular feature on daytime television schedules. However, Diamond, which targets women drivers, and Admiral, which is targeted at young urbanites, both spend a ...
BBC's favourite son returns to reinvigorate magazines
28 Nov 2002
-media strategy uniting television, books, online, video and licensing. Some print brands seemed to stagnate ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
