to remove filtersXbox launches £2.5m mail and online CRM drive
17 Dec 2002 | by Claire Billings,
LONDON - Microsoft's Xbox is launching a £2.5m pan-European CRM campaign aimed at finding out more about the habits, interests and preferences of Xbox gamers.
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Timex shifts advertising account to Kirshenbaum
17 Dec 2002 | by Staff,
; Margeotes/Fertitta and another Interpublic shop Mullen in Wenham, Massachussetts. The review ...
HEALTHCARE PR: A day in healthcare PR
22 Nov 2002
of 2002. The Coalition Against Prostate Cancer visited six major shopping centres in a bid to encourage ... . Archer is also joining online so she can see Walker's Powerpoint slides. While this is fixed up ...
Bartle Bogle Hegarty makes Timex shortlist
19 Nov 2002 | by Staff,
Timex, which is based in Middlebury, Connecticut, has shortlisted the New York office of BBH alongside Kirshenbaum Bond Margeotes/Fertitta and another Interpublic shop Mullen in Wenham, Massachussetts. It is understood that WPP Group's Berlin Cameron/Red Cell in New York withdrew from the review ...
HP raises profile with $400m global ad campaign
18 Nov 2002 | by Staff,
of rare birds. The campaign will also include print, online and outdoor media. The first ads appeared ...
Fallon wins Sony's £70m pan-European advertising
12 Nov 2002 | by Jennifer Whitehead,
. The account will include planning and creative for television, online, radio, newspaper, magazine and outdoor ...
CAMPAIGNS: condomi fun strategy has dual purpose - E-PR
08 Nov 2002 | by LYNNE ROBERTS
Frank created an online 'Sizemograph' for estimating the size of a man's penis at www ...
PRWEEK AWARDS: Product & Promotion - The AstraZeneca UK Award - Healthcare: Ethical
01 Nov 2002
and regional print, broadcast and online coverage allowed a total of 36 million opportunities to see or hear ...
STOP PRESS: Roche hires Tornado Virtue
18 Oct 2002
INTERNAL COMMS: Drugs firm Roche has hired tech shop Tornado Virtue as part of a drive to improve
APCO slams drug companies 'poor' website comms
27 Sep 2002
UK's online division....' facility. Only four of the firms responded to an e-mail from a journalist within 24 hours. APCO online ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
