THE BOOK OF LISTS: The 10 best creative directors
19 Dec 2003
creative combinations at a major UK shop. Their strength is said to lie in their complementary abilities ...
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THE BOOK OF LISTS: The 10 best print launches
19 Dec 2003
the BBC. 8. Shop! The blindingly obvious but brilliant idea of putting the fashions and prices ... team. Initially bagged with Company, there are plans afoot to launch Shop! as a standalone title next ...
Future unveils appointments and growth plans at Edge
18 Dec 2003 | by Staff,
also plans to expand Edge online. James Binns, publisher of Edge, said: "This is my dream team ...
Post Office set for ad boycott of MoS over rural closures
18 Dec 2003 | by Mark Kleinman,
closures on rural communities. The £10m activity includes TV, radio, press, in-branch and online material ...
United Business Media makes good second-half progress
18 Dec 2003 | by Staff,
page volume trends continued to improve and yields are ahead of expectations. Exhibitions and online ...
Expedia European marketer Shaw in shock departure
18 Dec 2003 | by Ben Carter,
LONDON - Expedia, one of Europe's top three online travel firms, has lost its European marketing...the Expedia and TV Travel Shop brands across the Continent, including in Italy, France and Germany. While ... division of IAC/InterActive Corp, which encompasses a number of online brands, including Ticketmaster and Hotels.com. Shaw's role was created as IAC attempted to expand the reach of its online brands across ...
Smarties launches viral game as integrated campaign
18 Dec 2003 | by Emily Booth,
LONDON - Nestle Smarties is launching a viral game as part of an integrated offline and online push..., the online communications practice of the international communications consultancy. If you have ...
Online advertising still growing
18 Dec 2003 | by MediaWeek
Online advertising still growing...Online advertising was one of the fastest growing mediums in 2003, according to a new survey. A PricewaterhouseCoopers survey of Interactive Advertising Bureau members shows that online ... Dobres, co-founder of online media agency I-Level. "It's turned into a grown-up, measurable medium just ...
OPINION: Pamir Gelenbe
18 Dec 2003 | by MediaWeek
different strengths. Companies use their websites as virtual shop windows for products and services. By contrast, although MMS handset penetration has reached 15%, today's average mobile is far from being a shop ... to fill out a form online. Responses are tracked on the web, and if the respondent hasn't filled out ...
Legendary boxing promoter Don King
18 Dec 2003 | by MediaWeek
Legendary boxing promoter Don King will be the face of the next campaign from the BBC for its coverage of the third round of the FA Cup. King is featured in the trails, which will air on BBC television, radio and online from December 22 until May next year. The campaign was created by BBC Broadcast ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
