22 Dec 2004
| by Staff,
LONDON – Aegis has acquired US internet search marketing agency iProspect.com in a deal that could net the founders of the firm $50m (£26m).
22 Dec 2004
| by Gordon MacMillan,
LONDON – Microsoft has sold its pioneering eight-year-old online magazine Slate to The Washington...as publisher.
Slate was best known for being one of the first online magazines to attract big-name writers ...
together reported revenues of $44.7m (£23.2m) for the first nine months of 2004. WPNI's online display ...
22 Dec 2004
| by Sam Matthews,
With 11 months' trading concluded, Aegis has revealed good growth against a background of modest market recovery.
In Europe, Carat continued to perform well after winning key accounts including the £45m Lego and £23m Shop Direct tasks, although Carat France experienced a number of client losses ...
22 Dec 2004
| by Staff,
The site looks to inform and educate visitors about the heritage of Starbucks coffee and to further strengthen Starbucks Coffee Company's position as "the coffee experts".
To drive traffic to the site , Starbucks has launched an online advertising campaign targeting women aged between 25 and 35 ...
21 Dec 2004
| by Sam Matthews,
LONDON - New controls on tobacco advertising, limiting the size of point-of-sale displays in shops...or corner shop."
The new restrictions will be enforced by Trading Standards officials, who can levy fines ...
20 Dec 2004
| by Staff,
LONDON - Online travel agency ebookers.com is launching its first television advertising campaign...includes posters on London Undergound, a direct marketing push, online banner advertising and a viral email ...
as specialists in mid- and long-haul travel.
"In contrast to other online travel companies, ebookers ...
being its appointment as the exclusive online travel agent in the Nectar loyalty scheme.
The campaign ...
20 Dec 2004
| by Jennifer Whitehead,
LONDON - Small and medium-sized businesses expect to see online revenues rise by more than 25% next...on their online operations.
It also revealed that one third of SMEs do not believe that the government does enough to encourage small businesses to get online.
The research found that over the coming 12 months, the major online objective for SMEs is to increase their activity, with 18% planning to add e ...
20 Dec 2004
| by Staff,
LONDON - As the competition continues to hot up in the online DVD rental market, LoveFilm...and Moviechoices.com partner BCA to provide a co-branded online DVD rental service to BCA's 1.5m UK members.
Mark ...
, and online entertainment retailer CD-Wow; brand partnerships with Sony and Lastminute.com; as well as media ...
20 Dec 2004
| by Staff,
work as a partner with us to create a richer and more rewarding online experience for our customers ...
20 Dec 2004
| by Staff
the contract; a consumer guide to shopping at home; and guidance and training to direct sellers to ensure ...
Penny Boys said: "The home is a unique environment in which to shop so it is particularly important ...