With 11 months' trading concluded, Aegis has revealed good growth against a background of modest market recovery. In Europe, Carat continued to perform well after winning key accounts including the £45m Lego and £23m Shop Direct tasks, although Carat France experienced a number of client losses ...
the print and online agency sales teams under Rob Jolliffe....and online agency sales, was previously head of online advertising, but has been given the new role to ensure the FT provides an effective combined print and online proposition for media agencies. Another new role ...
The business will transfer from MediaVest Manchester, which has retained the £8m television account after Alliance & Leicester's review. MediaVest Manchester also handles below-the-line media including inserts, direct marketing and online business, totalling £20m, which was not part of the review ...
The Royal Bank of Scotland-owned insurer is increasing its spend to capitalise on the popular appeal of its Churchill nodding dog brand icon. The character will be used in online activity and mobile phone picture messaging. Churchill currently produces direct mail in-house, though it has used its ...
The Royal Bank of Scotland-owned insurer is increasing its spend to capitalise on the popular appeal of its Churchill nodding dog brand icon. The character will be used in online activity and mobile phone picture messaging. Churchill currently produces direct mail in-house, though it has used its ...
-week supermarket roadshow. This delivered 50,000 samples and boosted sales by 460%. Another experiential shop ...
he founded eCharity.com. He returned to the UK to launch Direct Excellence, a mystery shopping ... clients including Direct Line and Tesco Personal Finance, through mystery shopping and consumer panels ...
In 2004, online advertising's share of the ad market broke the 3 per cent barrier for the first time and, with UK revenues forecast to reach more than £500 million pounds in 2004, is now closing ... to the opportunities that exist online, it is still within the digital independents that the best work ...
LONDON - Moneysupermarket.com, the online financial services comparison service, is ploughing more...on marketing Travelsupermarket.com online, as well as on developing price-comparison technology. The travel ... . Moneysupermarket.com is entering online travel as the sector consolidates, with growing investment from ...
Moneysupermarket.com, the online financial services comparison service, is ploughing more than £4m...Travelsupermarket.com online as well as on developing price-comparison technology. The travel service is hunting ... . Moneysupermarket.com is entering online travel as the sector consolidates, with growing investment from established ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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