to remove filtersPeople react well to email marketing says new research
21 Dec 2006 | by by Staff
out of four of adults who are online view email communications from companies they like as valuable.
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ListLab unveils consumer data application e-lab
21 Dec 2006 | by by Alex Donohue
online behaviour. Alex Kirk, account director at ListLab, said: "It is essential for a company ...
IPA direct marketing group launches online forum
20 Dec 2006 | by by Staff
their frustrations will have a new outlet to do so, following the launch of an online forum by the IPA Direct
Digital News brief: EMI launches online music mapping tool
20 Dec 2006
EMI Records has launched an online music mapping tool that uses data from the last.fm website
Ofcom opens investigation into Post Office phone service
19 Dec 2006 | by by Jennifer Whitehead
they have been mis-sold the HomePhone service to register a complaint online. It has already been contacted ... online . If you have an opinion on this or any other issue raised on Brand Republic, join the debate ...
192.com helps missing people at Christmas
19 Dec 2006 | by by Maria Esposito
LONDON - Online business, people and location finder 192.com is donating money from its paid
Thinking outside the Christmas box
15 Dec 2006
-vertising" campaign features 'Costa Carol Singers' touring around UK shopping centres singing reworked Christmas ...
Tesco targets consumers in criticism over price promotions
15 Dec 2006 | by by Staff
of customers nearly one-third off their weekly shop in the run-up to Christmas, and may face a possible...According to a report in the Daily Telegraph, Tesco has contacted 80,000 people using its Tesco Clubcard database to encourage regular Tesco customers, who are known to avoid shopping at the store during ... £70 shop during the run-up to the festive season. A spokesman for Tesco said that the promotion ...
Direct agency of the year - Rapier
15 Dec 2006 | by by Staff
Digital UK account in a shoot-out against Proximity London. It went on to secure the online business ... shopping. Among the agency's most high-profile appointments was John Hatfield, who joined from EHS Brann ... Room", which gives customers VIP privileges online, in stores and at events. Kitcatt Nohr Alexander ...
The Annual 2006: Direct Agency of the Year - Rapier
15 Dec 2006
moved over from its sister shop Agency Republic as the planning director. It boosted its digital ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
