1 Internet use outstrips TV viewing for the first time 2 Bono to launch Red in alliance with major brands 3 Tourism Australia has sense of humour failure over bloody hell parody 4 Body Shop brand reputation is battered by sale to L'Oreal 5 Internet will not destroy traditional media ...
Lowe currently also holds the Saab and Vauxhall accounts in the UK and this move would consolidate the three General Motors-owned brands into a single shop. The current review began in October when GM was looking to centralise its advertising business. Agencies asked to pitch were GM's roster agencies ...
pretty busy in 2006 after the IAB predicted that there would be £2bn worth of online marketing budgets ...
search engine Last.fm to create an online recommendation service called tuneglue-audiomap, which ...
LONDON - Churchill Insurance is launching an online campaign for the festive season with a viral..."continued pursuit to position itself as an innovative online insurer". In August this year, the company ... brand and position the company as the dynamic online insurer that it is." If you have an opinion ...
.2%; and online, which is awarded 5% of total UK adspend. The second quarter figures from April to June ... , the Outdoor Advertising Association launched an online photo library stocking more than 12,000 images ...
The deal, negotiated between Carat Sponsorship and Channel 4, includes broadcast and online sponsorship. Renault Espace will have integrated logos, banners and skyscrapers on 'The Search' website. The creative was developed by Publicis. Jonathan Wignall, national advertising manager at Renault Espace ...
in Russ William's mid-morning show and in 'The Geoff Lloyd Show'. The promotion will include an online ...
online behaviour. Alex Kirk, account director at ListLab, said: "It is essential for a company ...
out of four of adults who are online view email communications from companies they like as valuable.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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