to remove filtersStarcom wins £32m EMI account
22 Dec 2006 | by Elizabeth Barrett
the last 12 months using TV, outdoor, press, online, radio and cinema channels. EMI Records manages a ...
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IMD's digital ad distribution boosted by Optimad purchase
22 Dec 2006 | by Robin Parker
Among Optimad's assets is Caria, which processes spot ad campaign deals, agreed between media agencies and media owners, that account for more than 80% of UK TV ad revenues. The company also offers online services for print and outdoor advertising. IMD said the purchase would enable it to integrate ...
Sky to sponsor Virgin breakfast show
21 Dec 2006 | by Sarah Crawley-Boevey
The deal, which begins on 22 January, will include promotional trails and TV-related features played on the show as well as a sponsorship of the Sky TV guide featured in Russ William's mid-morning show and The Geoff Lloyd Show from 8pm-midnight. It will also include some bespoke online activity ...
BSkyB buys 365 Media
18 Dec 2006
BSkyB is to acquire the online sports information and gaming firm 365 Media Group in a £96m deal....existing portfolio of Sky Sports' websites. In August this year Sky bought online sales house Aura which ... to reach a broader audience. This will give greater presence in online advertising and will position us ...
Group M hires technology duo
18 Dec 2006
WPP parent company Group M has recruited two online technology experts to strengthen its offering...that worked as Lycos as an online marketing executive. Luis Correa d'Almeida has joined Group M as a solution ... to the UK online tools which are currently being developed in the by Group M in the USA as well as upgrade ...
iSporty TV to launch in January
15 Dec 2006
An online TV sports channel and social network will launch on 11 January following a promising...iSporty TV will include news on local, national and international clubs and events as well as integrated features with sites including Google maps, You Tube, Blinkx, Yahoo and iTunes. The first online TV ... it was announced that David Maher-Roberts, head of online at Future, was leaving the magazine publisher to join ...
Microsoft unveils global advertising site
15 Dec 2006
The site currently offers information for MSN, Windows Live, Live Search and Microsoft Office Online. The site comprises three main sections: advertise, research library and creative inspiration. The advertise section has details about advertising across the network, including audience data, ad format ...
Emap blames tough ad market for FHM's US exit
14 Dec 2006 | by Robin Parker
in the US, have been hit by the migration of advertising online. In the twelve months to October, the three ...
Music station to offer CD orders
13 Dec 2006 | by Sarah Crawley-Boevey
digital TV and online that enables users to order CDs of the songs it plays....Radio Music Shop will launch tomorrow - 14 December - on Sky and Freeview, as well as on www ... song straight after it has been played, ordering by phone or through the website. Radio Music Shop's 24 ... of music is still purchased in physical form rather than through downloads via the internet. "The shop ...
ABC to offer more detailed reports
13 Dec 2006 | by James Livesley
At present some brands, such as The Guardian and The Times, get product reports through ABC that detail their measurements such as circulation and unique users for online. However, next year ABC ... explained it was not yet possible to add together print and online results, as individuals could be counted ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
