Profile: Restoring a classic - Beverley Aspinall, Managing director, Fortnum & Mason
20 Dec 2006 | by James Quilter
they can find here; the other is the person looking for prepared food who wants to top-up shop,' she says ...
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Agency of the Year: Direct Agency of the Year - Kitcatt Nohr
20 Dec 2006 | by Ed Kemp
months from its roots as a creative hot-shop to become an agency capable of consistently defeating bigger ... an important role in developing closer links with other shops in Omnicom's Zulu digital and direct response ... Heeley and Archibald Ingall Stretton, which was one of only two direct shop to win an IPA Gold ...
Agency of the Year: Contact Centre Agency of the Year - LBM
20 Dec 2006 | by Robert McLuhan
, according to O2's head of telemarketing Richard Hudson. Over the past 12 months, LBM has helped O2 Online ... . The retailer credits it with helping increase its online sales by nearly a third, while cost per order has been ... with an efficient, professional and friendly service,' says Penny Forward, head of online customer care at Sainsbury ...
Review of the year: 10 biggest marketing moments 2006
20 Dec 2006
?' was the general reaction when Google announced it was buying online video-sharing site YouTube in October. The $1 ... online. The phrase 'web 2.0' entered the media vocabulary, and suddenly any marketer worth their salt had ...
Andrew Walmsley on digital: The year of consumer empowerment
20 Dec 2006
's website. The current.tv online community then votes for the pieces that should be shown on TV ...
Brand Health Check: The Queen's Xmas message
20 Dec 2006 | by Ed Kemp
the transcript of the speech available both online and offline. - Encourage Her Majesty to make more references ...
Agency of the Year: Media Agency of the Year - OMD
20 Dec 2006 | by Nicola Clark
Gottlieb OMD and OMD International. The agency also spearheaded online work for Sony Bravia - creating ...
Ofcom opens investigation into Post Office phone service
19 Dec 2006 | by by Jennifer Whitehead
they have been mis-sold the HomePhone service to register a complaint online. It has already been contacted ... online . If you have an opinion on this or any other issue raised on Brand Republic, join the debate ...
Kelis signed by Ford for urban marketing campaign
19 Dec 2006 | by by Staff
The campaign breaks in the US this week on television, in print, on radio and online. It will feature Kelis singing the song 'Push it to the Edge', which includes the lyrics: "So clean in my Edge ... the US. Kelis said: "I am an informed buyer who likes to shop around for what I like. I prefer bold ...
Sony ridiculed for setting up fake PSP fan website
19 Dec 2006 | by by Ed Kemp
LONDON - Sony Computer Entertainment has been exposed as being behind an embarrassing online viral
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
