to remove filtersStella Artois ends iconic sponsorship of Channel 4 movies
20 Dec 2006 | by by Staff
and will still carry on with web-based activity and its outdoor film events. The increased online activity ...
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BBH focuses on Baileys ad stars in online campaign
20 Dec 2006 | by by Mark Banham
LONDON - Baileys is launching a new set of short online films through Bartle Bogle Hegarty based...The film, the first episode of an online series directed by LA director Paul Hunter, will launch on December 20 at lewisandkelly.com and will be supported by online advertising. The series of films ... Boyd, who said: "We're really proud of taking Lewis and Kelly into the online world and are looking ...
Adwatch: Twinings - 'Zing in the dingaling'
20 Dec 2006 | by George Bryant, Managing partner and head of planning, Abbott Mead Vickers BBDO
In theory I shouldn't like this Twinings ad. You know, the one with Stephen Fry opening a tea shop
Digital News brief: Tryton Foods rolls out first digital drive
20 Dec 2006
vegetables, puddings and pies. Online ads, planned by BLM Quantum, push users to a microsite intended
Absolut Vodka put up for sale in Swedish privatisation
18 Dec 2006 | by by Staff
interpretation of the brand. The song was available online at absoluttracks.com and was part of a campaign ...
The Annual 2006: Top 10 regional press ads
15 Dec 2006
purpose-built microsite that worked as an online outdoor activity guide, specifically tailored to the user ...
Christmas week supermarket sales set to top £3bn
14 Dec 2006 | by by Natalie Paris
LONDON - Researchers predict that December 23 will be the biggest shopping day for grocery...As shops get busier in the run-up to Christmas, ACNielsen expects Christmas week supermarket sales to top £3bn because of further strong growth in grocery sales. Mike Watkins, senior manager retailer ... big trolley shops at out-of-town stores as late as Saturday afternoon. Watkins said: "At this time ...
Costa in themed carols campaign
13 Dec 2006 | by by Staff
The coffee-shop chain has hired singers to perform a variety of modified carols in UK shopping centres. Songs will include Ding Dong Merrily on High, which will feature the words "Ding Dong merrily we buy, our Christmas treats from Costa". The initiative is being backed by a former member ...
Knorr calls global pitch ahead of online shake-up
13 Dec 2006 | by Gareth Jones
online including Chicken Tonight, Ragu and Taste Breaks, according to Nielsen Media Research. However ...
Online shop sought for Macallan brief
08 Dec 2006 | by Claire Billings
The Edrington Group is looking for an agency to develop an online customer relationship marketing...to be in the process of contacting a range of direct agencies with strong digital credentials and online agencies, with a view to drawing up a shortlist. Agencies are being briefed to develop online communications ... , Taiwan and the UK. Its advertising is handled by Shop in the UK. The agency won the account in 2003 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
