TVCatchup hires 24/7 for ad push
17 Dec 2007 | by Andrew McCormick
LONDON - TVCatchup, the soon-to-launch website billing itself as an online video recorder, has
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O'Reilly bumps up IN&M stake to 26%
18 Dec 2007 | by Jacquie Bowser
advertising revenues for papers and online are expected to rise about 4%. IN M is the largest newspaper ...
Emap beefs up motoring portal
17 Dec 2007 | by Andrew McCormick
The site, which attracts more than one million unique users a month, has been redesigned to include a motoring shop, enabling people to research and buy products including insurance and warranties ... on improving the user experience and developing features that make it simpler to buy a car online, according ...
The Marketing Effect wins ethnic volunteering brief
17 Dec 2007 | by Alex Donohue
campaign incorporating direct mailings, cinema, billboards, radio, press, online, and social media sites ...
DatingDirect.com empowers women in TV campaign
17 Dec 2007 | by Nikki Sandison
strategic online display campaign through Carat and a wider outdoor campaign in the first quarter of 2008 ...
New Sugar website lets users take control
17 Dec 2007 | by Daniel Farey-Jones
interesting online. Killeen added there would be opportunities for advertisers in the form of sponsorship ...
Future Plus launches WorldStores' first customer mag
14 Dec 2007 | by Fiona Ramsay
LONDON - Online retailer WorldStores is launching its first customer magazine, WorldStores...: WorldStores Essentials is our first major foray into acquiring new customers away from our established online ... customers what other items we have on offer across our growing network of online stores. ...
Coco de Mer appoints BigMouthMedia for digital drive
14 Dec 2007 | by Jacquie Bowser
an online marketing strategy for the brand....The agency will be tasked with boosting the retailer s brand awareness through a strategic digital campaign. Samantha Roddick, the daughter of Body Shop founder Anita Roddick, launched Coco de Mer in 2001. It is situated in Covent Garden, London. Lyndsay Menzies, managing director of Bigmouthmedia UK, said ...
TMN to acquire Internet Business Group for £9.8m
14 Dec 2007 | by Nikki Sandison
LONDON - Online direct marketing group TMN has agreed to acquire online advertising and media group...agency TMN Media; full service digital advertising agency EDR; online fieldwork service arm ID Factor ... online direct marketing service range with a view to controlling more of advertisers online spend ... our strategic focus on building an enlarged group providing a broad range of high quality, online ...
Way to Blue to 'create buzz' around new Apatow flick
14 Dec 2007 | by Clare O’Connor
Columbia Pictures has brought in digital specialist Way to Blue to promote its latest comedy online.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
