to remove filtersLévy: 'Publicis set to suffer from car market downturn'
15 Dec 2008 | by Staff
be online by 2015, and that Publicis wanted to make digital acquisitions in China and India. ...
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Google study argues ads on YouTube have higher brand impact than on TV
19 Dec 2008 | by Fiona Ramsay
Partnering with Motorola and its agency Mindshare, and General Motors Europe, the Online Testing ... as an online survey with a sample of 1,800 to measure the results. The move comes as Google is planning to drive advertising on its YouTube online video platform with a new agency incentive programme to launch ...
Biggest brands: Top 100 advertisers 2008
11 Dec 2008 | by Amanda Nottage
Media spent 50.6m, up 500.8%. And as supermarkets jostled for consumers' shopping baskets, Morrisons ...
Fiat to sell Diesel-branded 500 model online only
08 Dec 2008 | by Jennifer Whitehead
deposit online, six months ahead of the official UK launch. The inventory sold out three months ahead ...
Vauxhall roster vies for Astra relaunch ad brief
02 Dec 2008 | by Alex Brownsell
campaign and online promotions. The launch of the Insignia comes at a difficult time for parent company GM ...
Kawasaki uses online survey to stay ahead
24 Nov 2008 | by Staff
an online Customer Satisfaction Index survey programme, covering the whole of its sales and after
The Marketing Profile: Christian Stein of Peugeot UK
18 Nov 2008 | by Alex Brownsell
for and what consumers know about us. It doesn't matter if it is TV, radio, direct mail or online, we have ...
AOL brings global Autoblog to UK
17 Nov 2008 | by Dan Leahul
will provide users virtual window-shopping offers with AOL Autos' buying information. Brad Hill, director ...
City Republic: UK tumbles into recession
12 Nov 2008 | by Stephen Foster
. But customers, who are pretty used to shopping around these days, seem resistant. It has recently reached a ...
The Week in marketing: 11 November 2008
11 Nov 2008 | by Staff
whole lingerie collection available online for the first time. Designed by agency Twenty Six, the site ... 'For the love of Wispa'. A series of press, bus and online ads, created by Fallon, directs Wispa ... campaign, created by JWT, encompassing press, online, social networking and flash-mobs. It focuses ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
