24 Dec 2008
| by Ed Kemp
LONDON - Kellogg's has agreed a partnership with online denim retailer ilovejeans.com to launch...will also include a link through to the ilovejeans.com website and a guide to helping people shop ...
24 Dec 2008
| by Dan Leahul
The campaign will promote Horlicks current marketing strategy as a night time beverage for people's everyday "wind down" routine. Horlicks will have an online presence on the Smooth Radio websites ...
request feature in the 10pm slot, where listeners will be able to go online at the Smooth Radio websites ...
22 Dec 2008
| by Staff
LONDON - Kellogg is promoting the £3m Special K Slimmer Jeans Challenge with a new online tool...The Shapemate website will offer free personalised slimming and fitness plans, along with a shopping list creator, live blogs and groups that slimmers can join. The site has been created ...
healthy." Shapemate.co.uk has also teamed up with online jeans retailer ilovejeans.com to offer members ...
18 Dec 2008
| by Staff
The national outdoor campaign, titled 'Christmas Sparkle', is running in major cities and towns throughout the UK created by ad agency Young Euro RSCG in Dublin with media planning and buying handled by MPG. The ads will appear at bus shelters in busy shopping areas, reminding people that Magners cider ...
17 Dec 2008
| by Gail Kemp
the likes of Lulu, Denise van Outen and Richard Hammond going about their shopping, backed by a catchy Take ...
enough exposure (usually about 40 spots a week) are then sent to TNS and researched online among 1000 16 ...
17 Dec 2008
| by Staff
The men's fragrance, which is being sold at a New York retailer and online, is being touted as "the scent of seduction, with a hint of flame-broiled meat". Meat-loving consumers can buy a bottle of the scent for just $3.99. Burger King has also launched a website called FireMeetsDesire ...
17 Dec 2008
| by Nicola Clark
, won and declared online. Online newswire, Slate, called the election a full 90 minutes before ...
16 Dec 2008
| by Hadassah Nymark
's Christmas speech in a new online ad created by AKQA.
12 Dec 2008
the
application in the first week, this campaign proved small online budgets
can serve clients effectively ...
Alptun,
Martin Buckwell 2. Nike, 'The Cesc Fabregas Show' How do you re-engage football fans online ...
on both TV and online with more than two million views. Agencies: AKQA, Wieden & Kennedy, Attention ...
11 Dec 2008
| by Miranda Fitzgerald
The ASA surveyed 927 ads across a variety of media, including TV, radio, online, press, posters and direct mailings. It found only 1% of the ads breached the code that was introduced last year to tackle ...
that breached the code most, with 3% of online ads failing to comply with it. The report states that the medium ...