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Marketing's Adwatch of the Year 2009

15 Dec 2009 | by Staff

Hammond pushing a shopping trolley around to a catchy Take That soundtrack. DLKW has kept the Top Gear ...

INQ launches social-media mobile phone

11 Dec 2009 | by Joe Thomas

followed. That will encompass everything from how we look in retail, our presence online to our packaging.' ...

Global Newsmaker: Richard Binhammer

11 Dec 2009 | by Arun Sudhaman

Normal 0 0 1 267 1522 Haymarket Publishing 12 3 1869 11.1280 0 0 0 Binhammer has played a key role in the dramatic turnaround of Dell's online reputation. Binhammer, who is based at Dell's global HQ in Austin, Texas, spoke to PRWeek Global from the sidelines ...

Dell strikes deal with John Lewis in first UK department-store partnership

10 Dec 2009 | by Joe Thomas

in time for Christmas, as well as other Dell PC's and laptops. The products can also be purchased online ... to connect with customers' and allows the brand to connect with people where they choose to shop as part ... in 2009. As well as launching a range of own-branded TVs, the retailer rolled out a fresh shop format ...

Cohn & Wolfe names Chad Latz to lead global digital practice

07 Dec 2009 | by Arun Sudhaman

and conversations that audiences have online,' said Latz. ...

HTC sponsors Wallpaper* design awards

07 Dec 2009 | by Sarah Johnson

in the magazine, online and at the awards event. HTC will have a strong presence in Wallpaper's dedicated Design Awards issue, which is one of the most popular editions of the year. Online HTC will support the Reader ...

And in the real world....Aer Lingus, Barclays, Microsoft, Google, Unilever, Birds Eye Iglo, Findus Group

03 Dec 2009 | by Noel Bussey

Times Google is in talks with British estate agents to launch an online property portal, which ...

O2 launches targeted mobile ad service

02 Dec 2009 | by Ian Darby

will be asked to sign up for the service online and will receive up to one message per day based ...

Buzz and online reputation monitoring 'ignored' by PR industry

02 Dec 2009 | by Peter Hay

In-house PR teams have been criticised for ignoring the importance of online reputation monitoring...Econsultancy spoke to 1,100 client-side marketers, PR professionals and digital agencies to establish how they were using online and social media. Nearly half of respondents - 46 per cent - said they did not use reputation or 'buzz' monitoring tools to discover what was being said about their brand ...

Digital-creative offering Brew set up by Fishburn Hedges

02 Dec 2009 | by Peter Hay

. The new shop was born out of the concept 'unfinished ideas evolve', based on conversations that evolve original ideas online. It will bring together digital experience, strategy and user experience to support ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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