23 Dec 2010
| by Loulla-Mae Eleftheriou-Smith
The campaign, created by Mother, features a 30 and 40-second TV ad that will run across national television, supported by online activity and print ads placed in women s magazines.
The ad shows Ludo the Dino, a fluffy green dinosaur, having fun with children and sharing experiences at Butlin ...
21 Dec 2010
| by Sara Kimberley
Virgin Atlantic has released an online film to promote the launch of its new Flight Tracker iPhone...the online experience of the brand with high-quality, on-brand content."
Virgin's Flight Tracker app ...
15 Dec 2010
| by Sarah Shearman
Websites for Ryanair, EasyJet and BMI Baby are all failing to provide a strong brand message and adequate email and telephone contact, according to new research by eDigitalResearch.
15 Dec 2010
| by Staff
act to follow. Undaunted, the shop came up with a gloriously surreal take on the charms of Virgin ...
13 Dec 2010
| by Ed Owen
people purchase products and services and the importance of online advertising continues to grow. The OFT ...
, increase business compliance and empower consumers. "The integrity of information published online is crucial, so that people can make informed decisions on how to spend their money. We expect online ...
09 Dec 2010
| by Matt Williams
Expedia, the online travel portal, has appointed Ogilvy & Mather to handle its £40 million pan
08 Dec 2010
| by Loulla-Mae Eleftheriou-Smith
Travelodge, the hotel chain, is to encourage people making online bookings to round up their bill...went live last month and has recorded 50,000 customers donating through the online system in its first ...
are conducted via the web it made perfect sense to adopt an online donation service.
"Now our customers have ...
07 Dec 2010
| by Sara Kimberley
The campaign launches today and includes an online film which will be seeded on video sharing site Vimeo, Twitter, Facebook and Flickr.
An outdoor campaign will also span London including Battersea Power Station. Created by Dentsu London, the outdoor activity will use laser light technology ...
07 Dec 2010
| by Loulla-Mae Eleftheriou-Smith
, allowing consumers to become "online travel agents". People who submit reviews are paid for them according ...
06 Dec 2010
| by Daniel Farey-Jones
Rowell takes over digital responsibility from Kelly Brough, who resigned as global online director last month and left the company. He will remain based in the BBC Worldwide-owned company's Melbourne ...
from Allergran Online Dating. ...