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BORDER LINES: Corbett gets Hitachi promotion

. In the newly-created post, Corbett will oversee all PR, advertising and on-line and off-line marketing...CALIFORNIA: Hitachi America, which makes and markets consumer electronics, computer systems and semiconductors, has promoted PR director Gerard Corbett to general manager of corporate communications. In the newly-created post, Corbett will oversee all PR, advertising and on-line and off-line marketing ...

BORDER LINES: BRUSSELS - Publicis to promote euro currency

agency will spearhead a pounds 50 million campaign using PR, on-line marketing, and advertising...The European Central Bank has hired global communications agency Publicis to launch the single currency s notes and coins for the first wave of countries using the euro at the start of 2002. The Paris agency will spearhead a pounds 50 million campaign using PR, on-line marketing, and advertising ...

NEWS: STOP PRESS

Online takes PR in-house On-line service provider America Online (AOL) has stopped using Leading ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.