Durex lube online ad gives complaints the slip
23 May 2012 | by Sarah Shearman
An online video ad for Durex, the Reckitt Benckiser-owned condom brand, has been cleared
Smith. Through a partnership with D AD, there are audio resources online and briefing sessions ... as its executive chairman. "Radio: The Online Multiplier" wins gold and RadioGauge wins silver ...
An online video ad for Durex, the Reckitt Benckiser-owned condom brand, has been cleared
Bauer Media is covering and promoting the programme across its magazine, online and radio portfolios. It has secured LG Mobile as the sponsor of its coverage in a six-figure deal. Here is an exclusive preview of the show, which debuts on 17 May. ...
and Sunday Times has been a failure, while the rise of Mail Online has been the "world success story...". Mail Online now commands more than 80 million unique browsers per month and continues to aggressively ... this seriously', and since that the Mail Online has been the world success story in terms of online news," said ...
that transition." Watch the second part of this interview, which talks about the "success" of the Mail Online ...
of their tool-kit. As digital becomes more fragmented and the number of consumer touchpoints online and offline ... % of our sales occur online, but channel blurring is huge. Understanding the path from aggregator ... in scope and is selling itself short. Online and offline are increasingly blurring, yet many organisations ...
Citroën, the French car marque, has launched six online films starring the winners of a competition.... The films will be seeded online via Citro n UK's owned and earned properties, as well as through paid ...
events to demonstrate the variety of print and online content newspapers offer their readers ...
these findings, analysed 3,000 ad campaigns across TV, radio, press, online static display and outdoor ... uplifts," Allan continues The available Channel 4 online ad formats range from Ad Elect Video ... explains: "We launched these latest online formats in September 2011. They'll grow and compliment existing ...
demonstrated how car marque Lexus will synchronise visual ads on the Absolute Radio online player with targeted ... games console to launch but we were the first one to include connectivity online. We wanted to create a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.