to remove filtersFacebook's Everson urges marketers to 'make a bet on us'
25 Apr 2012 | by Arif Durrani
shop more and spend more on average when they visit the retail environment, they are better brand ...
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Tria Beauty appoints UM London to £1m media account
30 May 2012 | by Maisie McCabe
for the Eden Project's Big Jubilee lunch , a brief it picked up earlier this year alongside sister ad shop ...
Mobile adspend soars 157% as FMCG and retail brands follow consumers
20 Mar 2012 | by Sarah Shearman
as they move to reach the growing number of consumers using mobile devices to interact online, according...have bought a product or service via their device, while 38% of respondents to its Mobile Online ... , because it was seeing strong growth. Online adspend figures are out in the next few weeks ...
Commercial TV and radio remain strong in Q1
14 Mar 2012 | by Arif Durrani
are unable to tap into, and the large appetite for English-language content online generated from outside ...
Weighing up Twitter's branded adventure
17 Feb 2012 | by Sarah Shearman
channel at launch, offering those seeking the content an exclusive online version, before it launched ...
The most irritating ads of 2011
10 Jan 2012 | by David Benady
Marketers are irking the public with ads that relentlessly repeat a web address and use catchy jingles to lodge brand names in consumers' memories. This is according to Marketing's annual survey of the campaigns that annoy the public, in which the three most irritating ads of 2011 were for online brands ...
MediaCom retains Bose account after review
28 Jul 2011 | by Katherine Levy
and press ads, according to Nielsen, with the remainder spent on radio, TV, outdoor and online. ...
Argos to launch series of ads tailored to ITV programming
28 Jul 2011 | by Maisie McCabe
which page of the Argos catalogue the gift appears on. Online users can obtain discount vouchers ...
The BR 200 July 2011: The web's most influential bloggers (101-150)
21 Jul 2011 | by Staff
112 The Big Orange Slide 3890 113 Liberate media: online PR ...
Carpetright to review £8m media account
27 Jun 2011 | by Mark Banham
has 230 shops selling the Sleepright brand, as the retailer attempts to move towards new revenue ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
