07 Jul 2010
| by Jacob Mathias
marketing online and providing an opportunity for a company to test an online creative advertising campaign ...
12 Mar 2010
The publishers of The Spectator and MoneyWeek have successful print titles and online offerings...for your online and print content? The Spectator print product has always been a paid-for magazine ...
freely available online on what had been a magazine marketing website, in an effort to drive traffic, ad ...
), no negative impact on online revenues which continue to grow, but a positive impact on copy sales. It has ...
04 Feb 2010
| by Matt Williams
, the brand response agency The Black Hole, and the direct marketing shops Gyro Manchester and Targetbase ...
04 Feb 2010
| by Sara Kimberley
The pitch is being handled by Littlewoods' online marketing department. The company previously ...
to compete with other online brands including Asos.com. Online sales now account for almost 10 per cent of total retail sales in the UK. Shoppers in the UK spent 38 billion online in 2009, an average of 1 ...
04 Feb 2010
| by Ian Darby
The online account was previously handled by i-level and moves into OMD, which handles offline planning and buying for Sony, as part of an efficiency drive at the electronics company. OMD's brief ...
that saw the agency plan both online and offline media. The UK media consolidation follows Sony's recent ...
29 Jan 2010
| by Noel Bussey
over the internet as Sky plans an overhaul of its online news offering. Sky News has been extending ...
28 Jan 2010
| by Matt Williams
LONDON - Hotels.com, the online travel agent, is looking for an agency to handle its integrated
28 Jan 2010
| by Matt Williams
The agency picked up the project after a pitch against undisclosed agencies. Krave is the first cereal launched by Kellogg in the UK that specifically targets the young adult market. CMW will now aim to raise awareness of the new product through an online ad campaign and the creation of the Krave microsite ...
28 Jan 2010
| by Matt Williams
LONDON - Teletext Holidays, the online travel agent, is on the hunt for an agency to handle its UK...underwent a major revamp last year, when it moved its business from analogue to digital and online channels ...
campaign to promote the range of holidays that Teletext provides. The work, which incorporated TV, online ...
21 Jan 2010
| by Kate Nettleton
creative and digital shops to pitch for the business....The car manufacturer wants to understand and tap into online consumer conversations about ...
rules and criteria for engaging online social media audiences. VW has harnessed social media for some of its past campaigns, targeting online audiences in its "people's reviewer" campaign for the Tiguan ...
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