10 May 2012
| by Rachel Barnes
to be on digital. For example, the bulk of Axe's marketing budget happens to be online globally, and that's a good ...
10 May 2012
| by Sarah Shearman
Half of UK internet users are happy to see online advertising because it supports online services...-to-face and 1,350 online.
While the report shows that advertising is preferred by internet users to keep the costs of online services and content down, 45% of the interviewees would like control over the type of advertising they see online and 40% want access to the information being shared about them. Over half (55 ...
10 May 2012
| by Matthew Chapman
or changing their lifestyle.
People are being asked to share their inspirational ideas via the shopping ...
are working closely with bloggers and online forums and groups to spread the word.
"The 'What Do You Want ...
fashion and food."
With a year to go before its opening, the shopping complex already has 60% of units ...
10 May 2012
in online environ-ments. Invest time in crafting the message and get it right. Perceived authority ...
09 May 2012
| by Marketing, with Yomego
their experiences online. But for now social responsiveness varies, presenting adept brands with an opportunity ...
08 May 2012
| by Sarah Shearman
of an integrated campaign to promote its eShops online discounts portal.
08 May 2012
| by Maisie McCabe
and taking part in regular online polls.
Dominic Grounsell, personal marketing director at More Th n, said ...
08 May 2012
| by Matthew Chapman
Halifax has partnered with FindaProperty.com to launch a "one-stop shop" app for UK house hunters
08 May 2012
| by Alex Brownsell
MasterCard will debut PayPass in the UK, US, Canada and Australia in the third quarter, with a further global roll-out in 2013. The service will include in-store contactless payment technology and a mobile and online checkout button, which brands can use on their e-commerce websites.
Several ...
08 May 2012
| by Maisie McCabe
The online game, created by Interpublic's UM London, is part of a wider campaign, 'The Truth Is In There', by VCCP and stars three teenagers who believe their mission is to expose the alien conspiracy of what is inside Wagon Wheels.
Players will be asked to help Ben, one of the teenagers, to determine ...
to remove filters
