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Taylor Herring handles launch of Dot Mobile

Dot Mobile. The service, which runs on the Vodafone network and will be sold online and on university

Campaign: Mall roadshow boosts BT's The Phone Book - Consumer PR

in an environment that would be popular with this audience - shopping centres. The campaign formed partnerships ...

Lewis's Octane division lands BT Openworld job

will continue to work for BT Openworld on online PR. ...

MEDIA BRIEFS: Worldpop acquired by iTouch

WORLDPOP: Worldpop, the youth marketing company that went into receivership (PRWeek, 16 November), has been acquired by iTouch, the mobile phone business. Worldpop shifted from being a pop content provider online to concentrate on services for 16 to 35-year-olds, such as SMS and e-mails, earlier ...

Brands2Life to aid roll out of T-Motion WAP services

Online mobile services company T-Motion has hired Brands2Life to handle consumer, corporate and trade PR as the company rolls out its UK WAP services. T-Motion is the mobile content arm ... the consumer work would involve introducing consumers to mobile services such as dating, online chat ...

E-PUBLIC RELATIONS: Wired up Kids - Children are the new techno-savvy generation. So how do brands connect with them?

club. Therefore, Big Picture's PR agency Kudos, split launch activity between offline and online ... and Smtvlive, plus women's publications and websites, including The Parents Guide and newwoman online ... , newspapers and TV. But, Williams' concerns about the online commercial environment centre around ...

STOP PRESS: Joe Public wins Carphone Warehouse site

Joe Public Relations is to launch Carphone Warehouse online. Joe Public will provide support and help in the integration of the venture into the firm. Account director Kevin Redfearn heads the two-month brief, reporting to PR head Tristia Clarke. ...

MEDIA BRIEFS: Silicon.com relaunches as e-biz service

Silicon.com, the online technology news and recruitment service, has been relaunched. With six zones including subjects such as telecoms it has positioned itself as an e-business news service rather than an IT users' site. In response to market research, regular two-minute news updates have ...

Editorial: AltaVista falls at the first hurdle

investor confidence in the sector when a relatively established on-line player such as AltaVista admits...investor confidence in the sector when a relatively established on-line player such as AltaVista admits ... was not an edifying sight. When announced earlier this year, the service was hailed as a revolution in on-line ...

FOCUS: HI-TECH PR - Zapping the new year bug problem/Consultancies are warning clients of the dangers of not being Year 2000 compliant, even while remaining inadequately prepared themselves. Peter Robinson reports

, new service Fleet Street Online provides access to online newspapers and magazines and free e-mail addresses so that journalists can instantly receive online press releases. Clients who can provide ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.