Citroen pushes DS5 model with interactive mailer
12 Mar 2012 | by Ed Owen
and online, is just one in a long line of innovative ideas they have presented to us since we started working ...
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Direct Line Group seeks shop for DM task
19 Apr 2012 | by Sara Kimberley
the review would not impact on the agency's work as it will involve appointing a shop to work on new combined ...
Domino's Pizza calls digital and direct marketing review
09 Feb 2012 | by Sara Kimberley
of its pizza sales now made online. In 2010, the company launched an iPhone app that now accounts for around 4.1 per cent of its online orders. It has also released an iPad app, created by the mobile ...
WPP invests in Singaporean digital marketing agency Qais
15 Dec 2011 | by Sara Kimberley
, mobile and channel management, social media, search marketing, online advertising, and media management ...
Direct Agency of the Year: OgilvyOne
15 Dec 2011
that OgilvyOne s work was recognised at awards shows during 2011. The agency was the most-awarded DM shop ... th anniversary turned out to be just one of many highlights for the Omnicom-owned shop. After its ... embedded in the agency, we can expect to see further growth at the shop and some interesting creative work ...
Brand Advocate wins Hendrick's Gin global digital and CRM account
07 Dec 2011 | by Sarah Shearman
to events, social mobile and online. Until now, Hendrick's Gin's marketing activity has been largely ...
Kitcatt Nohr Digitas picks up UK Starbucks CRM business
01 Dec 2011 | by Sara Kimberley
. The agency will act as Starbucks' first dedicated CRM shop in the UK. It will work closely with the coffee shop chain on communications around its Starbucks Card reward scheme. In the US, Starbucks has ...
SCA Hygiene meets shops for CRM brief
17 Nov 2011 | by Sara Kimberley
SCA Hygiene is holding talks with agencies over a UK CRM brief for its Tena Lady and Bodyform accounts.
Starbucks launches pitch for CRM activity
06 Oct 2011 | by Sara Kimberley
The coffee shop chain has sent RFIs directly to agencies ahead of a pitch as it looks to ramp up its CRM activity. The brief includes work on the Starbucks Card loyalty scheme. It is understood ... who checked in at one of its shops using the Facebook Places mobile phone app. Starbucks ...
Bmi hands direct marketing account to Lida
19 Aug 2011 | by Sara Kimberley
, emails and online banners. The appointment strengthens bmi s relationship with the M C Saatchi Group ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
