16 May 2012
| by Matthew Chapman
with the complexity caused by the increasing range of online platforms through which customers interact with it....platforms.
Collins said: "If a customer plays a game online it is about recognising that and offering ...
02 May 2012
| by Loulla-Mae Eleftheriou-Smith
Consumers who subscribe online to the 'King of Shave Sub' will receive an Azor 4 razor handle and three cartridges. Each month, consumers will receive three replacement cartridges in the post, plus additional loyalty benefits such as discounts on the brand's other grooming products.
Consumers ...
18 Apr 2012
| by Daniel Farey-Jones
automatically shares user data with third parties for commercial purposes, according to research by an online...while the remainder were operated by the website owner. The company claimed "most online privacy ...
17 Apr 2012
| by Rachel Barnes
and clothing.
The rewards will be on offer through online auctions and buy-now mechanics, Marketing has ...
online already, including 1000 London Eye tickets for 5 in January, which, she said, sold out in eight ...
11 Apr 2012
| by Matthew Chapman
on the same tariffs for years without shopping around.
It is estimated that in 2010, 75% of customers did ...
05 Apr 2012
| by David Benady
suggests that 'carnivores' are more likely to shop at Marks Spencer, while 'fussy eaters' tend to stock ...
online nuggets such as tweets to appeal to voucher-hungry customers.
Marketers acknowledge ...
to comparison website Mysupermarket.co.uk to gain access to information about their own performance through mini-shops ...
03 Apr 2012
| by Sarah Shearman
75% year on year, accounting for 21% of total display spend. Online video spend doubled to reach 109 ...
build brands online in the same way as TV and press".
He said that another factor, driving ...
spend had soared 157% year on year to a total of 203.2m in 2011.
Online share
{"dataSourceUrl ...
09 Mar 2012
| by Matthew Chapman
Deal public awareness campaign run by Citizen's Advice, which encourages people to shop around to find ...
23 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
Love Home Swap, the online home-swap holiday brand, is planning its biggest marketing push to date
21 Feb 2012
| by Matthew Chapman
, a dedicated microsite, online ads and social-media activity. Shopper marketing agency B Street ...