to remove filtersGlasses Direct calls ad and media pitch
16 Jul 2009
Glasses Direct, the online optical retailer, has called a review of its advertising and media
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Miele starts agency search for CRM task
05 Nov 2009
"miles better", an online campaign that aimed to push the brand through social networking sites. The digital agency Omobono handles online communications for its commercial division, Miele Professional. ...
Karmarama to scoop Early Learning Centre
16 Jul 2009 | by Matt Williams
The agency is now the only remaining shop in negotiations with the children's toys retailer, at the end of a pitch process that has been ongoing for more than five months. Karmarama is set to work on a number of TV ad campaigns for the brand, including its Christmas campaign. The agency will work ...
Watchdog censures Specsavers web ad
11 Mar 2009 | by Hadassah Nymark
LONDON - An online promotion for a free contact lens trial has been removed from the Specsavers
HomeForm launches agency review
13 Feb 2009 | by Kate Nettleton
The AAR is handling the pitch and is currently in the process of contacting agencies for credentials meetings. A request for information, which was sent to a number of London shops last week, said the retailer was looking for an agency that could "fight in the marketing trenches". The successful agency ...
The Work: Private view
30 Jan 2009
Longley Director: Lucy Blackstad Production company: Home Exposure: TV, cinema, online ...
The Work: New campaigns - UK
23 Jan 2009
Director: James Rouse Editor: Workpost Exposure: UK national TV, cinema, online THE LOWDOWN Triple ... will run in 40-, 20- and ten-second versions, will also run in cinemas and online. FORD OF EUROPE - PAN ... quest that featured in the TV ad in which there were 64 difficult-to-spot little Kas. The online ad ...
New ad reveals danger of buying counterfeit drugs
16 Jan 2009 | by Hadassah Nymark
The campaign, which also features an online spot, is the result of a collaboration across the health and pharmaceutical industries. It has been developed in direct response to findings that more than 330,000 men buy prescription-only drugs from unregulated sources, such as internet sites, every ...
Mini calls £70m global review
15 Jan 2009 | by Kate Nettleton
The process is in its early stages, with a small number of undisclosed London shops selected for credentials meetings. The Observatory is handling the process. The successful agency will create global brand campaigns that will be adapted by Mini's roster of agencies in local markets. The search ...
Caveman appears in BBH Lynx ad
14 Jan 2009 | by Staff
The ad, by Bartle Bogle Hegarty, is aimed at promoting the brand's latest fragrance, Instinct. In typical Lynx fashion, the hero of the ad attracts a number of prehistoric women by using the fragrance. The campaign features an online game at unleashthemanleather.com, which allows users to earn their leather. BBH ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
