The online account was previously handled by i-level and moves into OMD, which handles offline planning and buying for Sony, as part of an efficiency drive at the electronics company. OMD's brief ... that saw the agency plan both online and offline media. The UK media consolidation follows Sony's recent ...
The winning shop will handle digital advertising for a consumer product launch. The exact nature ... , to produce most of its online campaigns. Earlier this year, Cisco launched an online partnership with Times Online entitled The Business Wisdom Project, which offered advice to businesses on subjects ...
, the director of consumer marketing for TV and online marketing at Sony, said: "Search is now a central part ...
Tangent, which specialises in e-commerce and online communications strategy, has bought Lateral in a bid to grow the digital creative side of its business. Lateral, which launched in 1997, will move into Tangent's London office, bringing clients including RSPCA, Which? and Hachette UK. Jon Bains, the co ...
to diversify its product base. Last month, it announced plans to launch an online software store to compete ...
The ad contained a cartoon caricature of a young woman against a pink background with white stars as she played and won at online game Bejeweled. A viewer was concerned that the imagery could attract an audience under the age of 25. Midasplayer, the owner of King.com, did not believe the ad offered a ...
new online gaming community. Paramount promoted its film Watchmen, which is due for UK release on 6 ...
new online gaming community. Paramount promoted its film Watchmen, which is due for UK release on 6 ...
, press, digital outdoor, online, in-store THE LOWDOWN Fallon has produced its first work ... online Creative agency: Dare Writers/art directors: Emma Lawson, Rob Graves-Morris, Dipesh Mistry ... Storm Director: n/s Exposure: Online THE LOWDOWN Dare has created a viral homage to the recent ...
, press, digital outdoor, online, in-store THE LOWDOWN Fallon has produced its first work ... online Creative agency: Dare Writers/art directors: Emma Lawson, Rob Graves-Morris, Dipesh Mistry ... Storm Director: n/s Exposure: Online THE LOWDOWN Dare has created a viral homage to the recent ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters