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'Super Reed' entry wins Reed.co.uk ad contest

online for the winner, prompted by a pre-roll digital video ad and social media push. The winners were ... and Contagious Content. Reed is also using digital agency Steel to create online assets and manage social ...

Regus calls review of its global media account

The supplier, which provides business suites, temporary offices, meeting rooms and outsourcing services, currently uses MEC Manchester as its UK media agency. The shop has worked on the business since 2008. Due to expansion, Regus is reviewing its media requirements in the UK, Europe, the Middle East ...

Adstream acquires Little Black Book

Ad technology company Adstream has acquired creative resources directory Little Black Book Online

Dare and PHD land Learndirect briefs

Ufi, the organisation behind the online learning provider Learndirect, has consolidated its

Facebook ad prices rise as brands ramp up campaigns

shopping migrated into Facebook. The report comes as Facebook seeks to strengthen its ties ...

All about...The Mail on Sunday

on a Mail Online microsite. 2. The launch of the scheme coincides with a concerted effort, led ...

Which? illustrates testing rigour with dirty dog ad

MCBD has created a TV and online campaign for Which?, the consumer product reviews magazine, in a

What Next in Digital?

at MBA, agrees: "You need to show the power of ideas and the fascinating things you can do online. It ... one-stop shop, but agencies are all trying to do each other's jobs." To Giusti, digital's junior ... . It has also given Nike an online platform to speak to a key audience. James Temple, the executive ...

The Social Experience Economy

of everybody and how they are related. To date, the biggest barrier to creating this ecosystem online has been ... "like" on the sites you're visiting. You'll even be able to chat to us through that site if we're online ... for brands to create compelling social experiences. We've identified three types: marketing, shopping ...

Confessions of an internet adman

they used on their mobile phone. Like online banners, the much-maligned 30-second "TV spot" will survive ... show to your weekly Tesco shopping basket. TV will be social. Programmes will be shared ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.