proactively online and see this as another communication channel." ...
-led campaigns. But are PR agencies as well-equipped to push brands online?...including The Body Shop and Philips. 'Our digital expertise allows us to be better at measuring online PR ... the marketing disciplines, from creative and media agencies to digital shops and specialist online PR agencies ... how offline PR can reach another dimension in the online space. Its audience engaged ...
twin drivers of innovation - the recession and the rise in influence of online content - could provide ... accordingly. Then there is online. Marketers and their PR agencies can build in links from online content that allow simpler measurement of the effects of brand mentions in the copy. An online article about English ...
launch. Flame is available online or through Red5, the high street gadget retailer. It is made ...
by Henkel. It has quickly launched a print and online campaign encouraging people to wash their hands more ...
, while online PR will target hair and lifestyle bloggers and media, encouraging them to sample ...
may boycott Phorm s controversial monitoring software, which analyses browsing habits online ...
Healthcare shop Clew Communications has been appointed without a pitch. The reputation of HRT was badly damaged in 2002 when researchers linked products with an increased risk of breast cancer, heart attacks and strokes. The number of HRT prescriptions written out subsequently dropped from just over six ...
and will be shown online and in 600 cinemas across England. ...
logo and the Forestry Stewardship Council logo. The campaign will extend online with a new ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters