Honda hands online relaunch brief to LBi
12 Apr 2012 | by Ian Darby
Honda has hired LBi to revamp its online activity across major markets in Europe.
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Vehicle glass repair specialist Autoglass is focusing on its online booking service with its latest television campaign.
Honda has hired LBi to revamp its online activity across major markets in Europe.
Car giant Honda UK is on the hunt for a social media agency to help open up customer conversations and move away from its corporate online presence.
Jaguar is the subject of the largest number of discussions, with Porsche in second place
The biggest regulatory issue advertisers face in 2012 is online behavioural advertising, Jon Woods, the body's president, told the ISBA Conference this morning.
Citroën, the French car marque, has launched six online films starring the winners of a competition to be among the first people to drive the new Citroën DS5.
Honda is overhauling its digital presence in a bid to improve customers' online journeys.
Halfords is focusing on improving its online offering through the creation of a group digital director role, for which it has recruited Asda's operations director for new business and home shopping, Clive West.
Honda has unveiled an online interactive film to promote the launch of its 2012 Civic model.
Mercedes-Benz is launching a new UK marketing campaign to better target younger consumers.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.