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Volkswagen seeks agency for social media

creative and digital shops to pitch for the business....The car manufacturer wants to understand and tap into online consumer conversations about ... rules and criteria for engaging online social media audiences. VW has harnessed social media for some of its past campaigns, targeting online audiences in its "people's reviewer" campaign for the Tiguan ...

CHI & Partners lands £8m Green Flag task

, and promoted the fact that consumers could secure cover from 25 per month if they joined up online. ...

Work Club lands Alfa Romeo's global digital account

all online communication such as advertising, website and social media activity. The account includes ...

GM hands Meriva European work to Amsterdam Worldwide

The assignment extends GM's relationship with the Dutch shop, which has worked on a number of international launches for the car-maker over the past two years. Amsterdam landed the business after a pitch against GM's other roster agencies - McCann Erickson, Lowe London and Delaney Lund Knox Warren. Lowe ...

Mini picks lead global creative agency

The first stage of the pitch saw four undisclosed London agencies and four Amsterdam-based shops compete for a place on the shortlist. BSUR has been briefed to create global brand campaigns for Mini that will be adapted by the car-maker's roster of agencies in local markets. In the past, Mini has apportioned global ...

David&Goliath expands out of LA to open London office

The London shop will act as a European hub and will mark David Goliath's first presence outside LA. David Angelo, the chairman and chief creative officer of David Goliath, has yet to appoint someone to head the London offering. It is understood he is looking to appoint an executive creative director ...

Mini calls £70m global review

The process is in its early stages, with a small number of undisclosed London shops selected for credentials meetings. The Observatory is handling the process. The successful agency will create global brand campaigns that will be adapted by Mini's roster of agencies in local markets. The search ...

Campaign launched for New Vauxhall Insignia by DLKW

cinema, posters, press, TV and online in order to showcase the front camera, Flexride system and other ... 2008. Credits First Aired: 5-Jan-08 Media: TV, Cinema, Press, Online and Posters Country: United ...

Lévy: 'Publicis set to suffer from car market downturn'

be online by 2015, and that Publicis wanted to make digital acquisitions in China and India. ...

DDB reveals secret of Georgia driving teacher

, is simply effortless' to drive. The ad will run on TV and in cinema, and is supported by an online campaign ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.