08 Feb 2012
| by Sarah Shearman
Honda is overhauling its digital presence in a bid to improve customers' online journeys....of online films .
Last week, the Japanese manufacturer seeded its ad for this year's Super Bowl ...
03 Feb 2012
Viewers can see a special, extended 75-second spot online, with the 60-second version of the ad running in the second quarter of the game over the weekend.
It was preceded by "the bark side" teaser, featuring dogs barking the Imperial March from Star Wars . ...
02 Feb 2012
| by Staff
eBay UK, eBay Advertising, BMW, online retail media campaign
DNA, behind the hit
Microsoft ...
to consumers
Mediaedge CIA, kicking the shopping habit
Saint@RKCR/Y R, TSB me
FMCG ...
shopping
Best use of data visualisation
MadeByPi LLP, Battlefront III crowd data ...
31 Jan 2012
| by Daniel Farey-Jones
'Matthew's Day Off' has been posted online and a shorter version will be broadcast on US television during the Super Bowl on Sunday (5 February). The ad was created by Honda's US agency RPA and was directed by Todd Phillips and produced by Moxie Pictures.
The full film includes several references ...
19 Jan 2012
| by Maisie McCabe
that launched today (19 January) include a fashion app from social shopping site Lyst and a podcast and radio ...
19 Jan 2012
| by Sarah Shearman
around an online film which shows a fictional character trapped driving a Mercedes-Benz C63 AMG Coupe ...
19 Jan 2012
of their misery. EDF has informed competing shops that an approval process needs to be completed before a decision ...
are looking for a digital agency to come up with an online solution to make the force "relevant and engaging ...
meetings with six agencies, Tata Global Beverages has shortlisted four shops to pitch for its 4 million ...
17 Jan 2012
| by Matthew Chapman
Halfords is focusing on improving its online offering through the creation of a group digital...and shopping online. Clive's appointment will help us continue to progress in this fast-changing area ...
The car and bicycle specialist will task West with overseeing all aspects of its online sales ...
, where he launched its "click and collect" service and its Home Shopping Centres.
According ...
13 Jan 2012
WCRS has also combined each ident to create a seamless 80-second "super ident", designed to run online at mini.co.uk/getmorein. ...
04 Jan 2012
| by Alex Brownsell
that showcase the character's passion for fishing.
Consumers can also view additional online videos featuring ...