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EdenCancan look to expand market for Duchamp

The move follows project work by the agency for the brand earlier this month around the promotion of a pop-up shop in Regent Street. It also follows the recent appointment to the fashion brand of design director Gianni Colarossi and previous work with Exposure. As part of its retainer brief ...

Daily deal site DiscountVouchers.co.uk hires Rooster PR

The online voucher site has more than six million UK users and features 500 new offers a day. Rooster has been charged with raising awareness of the website and its daily e-newsletter across trade and consumer sectors. From July to December 2011 UK consumers spent 292.5m on daily deal websites, saving ...

Luxottica holds pitch for global media account

It is understood that Luxottica would like to hire a single global agency but could appoint a roster of agencies if one shop is not able to meet all its business requirements. Luxottica currently works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ...

Liam Gallagher's Pretty Green brand hires Holler

Holler will be responsible for expanding the brand by repositioning it in the market, with the aim of attracting new customers as well as retaining existing ones. The agency, which is part of Leo Burnett Group, will act as Pretty Green's lead shop alongside Neighbour, the branding and design specialist ...

Luxury clothing label Beulah brings in Rain Communications

The independent agency, which counts John Lewis and Avon among its clients, will develop a fashion media-focused strategy to boost stockist enquiries and online sales, while also assisting with the brand s autumn launch. The account will be headed by associate director Fiona O Rorke, who reports to Beulah ...

Warehouse begins advertising pitch

campaign, which featured high-end photography and short online films, ran across digital, outdoor and in-store. It repositioned Warehouse as a shop for "lifestyle moments", with the aim of attracting customers who may not have ...

French Connection 'spring/summer 2012' by 101

The work is a follow-up to the autumn/winter campaign in 2011, which focused on the clothes and moved away from Fallon s previous "man/woman" positioning. It is based around themes and spans digital, press and online advertising, as well as in-store activity. The clothing in stores ...

Pitch Update

of their misery. EDF has informed competing shops that an approval process needs to be completed before a decision ... are looking for a digital agency to come up with an online solution to make the force "relevant and engaging ... meetings with six agencies, Tata Global Beverages has shortlisted four shops to pitch for its 4 million ...

Persol 'a year of the sun' by Winkreative

The Italian eyewear brand Persol is launching an online animated ad campaign, created

Asics appoints 180 Amsterdam as global ad agency

180, which was previously appointed to work on the brand's global communications around the London Olympic Games, won the business after a pitch. Other agencies on the Asics global roster include Dentsu, which looks after the brand's business in Japan and Asia, and Vitro, the San Diego-based shop ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.